To be green – a new competition between Coca-Cola and Pepsi

Coca-Cola and PepsiCo been the fiercest of competitors for decades but the fact that their rivalry now extends to 'outgreening' one another could be good news for the environment.

PepsiCo reports that its 950,000 sq ft Gatorade facility in
Wytheville, Virginia has received a gold level LEED (Leadership in Energy and
Environmental) certificate from the US Green Building Council (USBGC). The
system evaluates a site's sustainability and environmental credentials such as
water and energy efficiency.

The ante was upped by Coca-Cola with its recently announced
measures to reduce energy consumption at the company's 2m sq ft Atlanta
headquarters by 23% and water consumption by nearly 15%, with the aim of
reducing more than 10,000 metric tons of carbon dioxide emissions each year.
That is equivalent, says Coca-Cola, to removing 2,000 cars from the road.