Kaufland Rolls Out ‘XS’ Format In Czechia
Kaufland has rolled out its first-ever ‘Kaufland XS’ format store, located in Veselí nad Lužnicí, Czechia.
The store’s 2,245-square-metre sales area offers over 13,000 SKUs, including food, toiletries, and household goods, ESM Magazine reports.
It features service counters with fresh meat, cold cuts, cheeses, and delicatessen products, including products from Kaufland’s private label K-Mistři od fochu z Modletice! range.
The offering also includes a wide array of products from regional suppliers in South Bohemia, such as fresh cheeses, yoghurts, jams, and dried meats from local farmers.
Renata Maierl, spokesperson for Kaufland Czech Republic, explained the strategy, “The XS store format is a response to the needs of customers who prefer fast and convenient shopping near their home. Even in a smaller format, we maintain our standards of quality and variety of assortment, as well as the innovations in sustainability that our customers are used to.”
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