Vladimír Dočekal become Managing Director of ORLEN HUNGARY

By: Trademagazin Date: 2024. 10. 16. 11:07

Vladimír Dočekal takes over the management of ORLEN HUNGARY after successfully managing the retail network in the Czech Republic. Vladimír Dočekal has more than ten years of experience at ORLEN Unipetrol Group, where he was Operations Director of the Retail segment in the Czech Republic from 2015 and Retail Director from 2022. In Hungary, he aims to maximize market potential and further develop the ORLEN network.

Agnieszka Bobrukiewicz, Member of the Board of Directors of ORLEN Unipetrol Group, commented on the appointment.

„He has done an outstanding job in leading the Czech retail network, significantly increasing market share and successfully completing the transition to the ORLEN brand. We are confident that he will bring the same expertise and commitment to Hungary, where we see significant growth opportunities.”

Vladimír Dočekal, the new Managing Director of ORLEN HUNGARY, added:

„I am looking forward to the new challenges in Hungary and am confident that we can further strengthen the ORLEN brand presence. Our aim is to provide customers with the highest level both products and service, especially with the high quality Efecta and Verva fuels. And, of course, we are open to further growth through larger or smaller acquisitions and become even more significant player on the Hungarian market.”

In the first half of 2024, ORLEN HUNGARY took over 60 fuel stations, bringing its domestic network to 139 units. During the year, they launched their own-brand Stop Cafe range, popular in several European countries, which includes smoothies, juices and snacks, in addition to high-quality, locally produced 100% Arabica coffee. The company’s fuel range also includes premium Verva 100 and Verda diesel products, which are unique in the market, alongside Efecta fuels, which have an excellent engine cleaning effect. In addition, the refurbishment work will continue and the fuel stations will be modernized, giving ORLEN customers access to a wider range of convenience products.

The international network of ORLEN service stations in the Czech Republic, Slovakia and Hungary is operated by the ORLEN Unipetrol Group. The entire ORLEN network of service stations covers 3,500 service stations in seven European countries – Poland, Czech Republic, Germany, Austria, Hungary, Lithuania and Slovakia.