Organic sales at 10-year low in UK
English experts are warning that consumers are more confused than ever about whether it is worth paying the higher prices, especially while they are trying to reign in their spending.
Figures of market research company TNS show
spending on organic food and drinks fell from a peak of nearly £100
million a month earlier this year to £81m in the most recent
four-week period.
The fall has been reported across a range of
categories, including fresh produce, dairy, chicken and eggs, which
saw the steepest fall.
The Soil Association, the organic industry
lobby group, said its figures, which are dominated by smaller
producers, showed some decline, not a dramatic fall.
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