A boom in training courses about luxury brand recognition in China

By: trademagazin Date: 2014. 09. 24. 11:00

Although these trainings helping to recognize the luxury brands are very expensive, the courses have enormous popularity in China, where the demand for these products is increasing.

Kina

A private school in Beijing was the first that started such training courses. A ten-day training costs about 33 thousand yuan (1.3 million HUF), which sixfold of the average wage of workers working in the capital. (Szerencsi Ágnes, MTI)

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