Nestle re-locates ice-cream production to Bulgaria

The decision was taken in the wake of the company’s re-organisation but also because Bulgaria’s biggest Black Sea city of Varna is very near to Romania’s capital, Bucharest, and is convenient from a transport and logistical point of view.

 The company invested huge amounts in
modernising and expanding its Varna factory during recent years.
Total investments currently reach about six million euro, Nestle
said. It also plans to pour more money in new production lines, as
well as in modernising and expanding existing productions. According
to the company, its strategy foresees the introduction of innovative
decisions for Bulgaria and the Balkan region.

In coming weeks the company will begin
terminating its ice-cream production in Romania. Production towards
the next summer season will take place in Bulgaria.

Varna factory will mainly make
ice-cream for Bulgaria and Romania but it will also keep the existing
export to Macedonia, Georgia, Albania and some other Balkan
countries. The quantity produced for Bulgaria’s market will be
approximately the same as the export market, the company said.