MediaMarkt and Robbie William present a brand new audio product collection

By: Trademagazin Date: 2025. 03. 31. 11:11

The collection will debut in July, shortly after the European leg of Robbie Williams’ world tour. PEAQ by Robbie Williams will launch with six products designed in collaboration with the world-famous artist. The ‘Robbie Williams Live 2025’ tour will start in May and will include European stops in Germany, Austria, Belgium, the Netherlands, Italy, Spain, Poland and Turkey.

MediaMarkt has announced that it is introducing a new, exclusive audio product collection as part of the PEAQ brand with world-famous musician Robbie Williams. Launching in July, coinciding with the European leg of the ‘Robbie Williams Live 2025’ tour, the ‘PEAQ by Robbie Williams’ collection will initially consist of six products, including headphones, speakers and a soundbar. Each product has a sleek black design and Robbie Williams’ monogram and signature are elegantly printed in gold.

Robbie Williams and his team worked closely with PEAQ throughout the entire creative process, from audio testing to design ideas to the final products. Future collections are planned to feature an expanded product range as part of the three-year partnership. The products will be available in Germany and other European countries from July, both online and in stores.

True to MediaMarkt’s motto of “Experience Electronics”, this collaboration combines the company’s technical expertise with what Robbie Williams represents as a pop culture icon in the world of music. The partnership strengthens MediaMarkt’s position as Europe’s leading electronics retailer, increases the PEAQ brand awareness in the consumer electronics sector in the European market and further builds on Robbie Williams’ impressive influence in the entertainment industry.