Unilever: hot ice cream against climate change

The market leader, Unilever fight with special tool against global warming: the company plans to produce an ice-cream, which will be sold at room temperature and buyers will frozen it at home themselves.

Unilever expects, that the distribution of the ice cream at room temperature will reduce greenhouse gas emissions, because the product does not require cooling during transport.
According to Gavin Neath, senior vice president for Unilever, it is time to find a radical solution to reduce the emissions. The company is working to increase energy efficiency in its German, French and Italian factories, and at resellers in 40 countries – reports Világgazdaság Online after the article of The Times.