Innovative promotion at METRO

The METRO Kereskedelmi Kft. launched a game in which their customers and employees can also participate for the prizes.

The two-week campaign focused on the Fine Food private label product line, which provides high-quality, harmonious flavors in eye-catching packaging on a discount price.
The campaign has been built on the slogan of the brand, "More than fine", since it combines the product characteristics of product lines, such as taste, quality and being economical.