Further growth in television ad spending
Between February 2015 and January 2016 baking ingreTea sales exceeded HUF 12 billion in the last two cumulative years. Like-for-like value sales stayed put but volume sales declined by 2 percent in February 2015-January 2016.
401-2,500m² stores realised 35 percent of value sales and 51-200m² shops were responsible for 22 percent of tea value sales. In value, 84 percent of the tea we purchased was manufacturer brands. Companies spent HUF 5 billion on commercials – at rate card price 24 percent more than a year earlier.
Related news
More related news >
Related news
In June, the annual decline in producer prices slowed down in Germany
In Germany, producer prices fell by 1.6 percent year-on-year in…
Read more >Rural accommodations closed a stronger half year than last year
The momentum of tourism in 2023 will continue to make…
Read more >Munch is now available in every Auchan store
From the beginning of May you can get the three…
Read more >