Alcohol-free Dreher reborn
Dreher Sörgyárak Zrt launched a new alcohol-free beer in July. Dreher 24 is to replace Dreher Alkoholmentes in the Dreher assortment. It’s available in 0.5 and 0.33 litre bottles and 0.5 litre cans. As a result of the brand new production process, Dreher 24 has true beer flavour. The launch of the new product is supported by an exceptionally intensive press and TV campaign.
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