JYSK opens two more new stores in Hungary

JYSK has been on a stable and balanced development path in Hungary in recent years, while continuously strengthening its market position and increasing its customer base in stores and online. Thanks to the extensive store network, JYSK stores are accessible to 99.7 percent of the Hungarian population within an hour, while 85 percent of customers can reach a store within 30 minutes. The opening of the stores in Komárom and Mezőkövesd further strengthens this national coverage.

“Following the opening in Veresegyháza in February, we will soon be opening two more stores, which clearly reflects JYSK’s domestic growth trajectory. The Hungarian market is stable, customer demand is predictable, and our operations create an efficient basis for further expansion. Komárom and Mezőkövesd are important regional centers where we see significant potential in the long term,”

– said Tamás Szűcs, JYSK Country Director for Hungary and Austria.

Modern store concept, efficient operation

The two new JYSK stores were built according to the company’s 3.0 store concept, which focuses on energy efficiency and transparent, inspiring shopping space. In both the Mezőkövesd and Komárom stores, full-scale LED lighting, systems with motion sensors, and dimmable lighting solutions help reduce energy consumption.

The interior design of the stores serves easy orientation and inspiration: thematically decorated showrooms help you imagine the placement of furniture and home textiles in your home, while the specially designed mattress studio offers the opportunity to try out and compare different mattresses, while JYSK employees help you make a choice with personalized advice. Customers can also enjoy a wide range of products, from furniture and mattresses to home accessories and seasonal decorations to garden products.

With the opening of the two new stores, JYSK further strengthens its presence in Hungary and makes Scandinavian coziness available to even more customers at competitive prices.

JYSK Otthont Teremtünk Donation Program: community involvement in connection with store openings

For JYSK, store openings are not just about expanding the network: the company supports a local or regional NGO in connection with the opening of each new store under the JYSK Otthont Teremtünk Donation Program. A total of 4,000 votes were received in the public votes related to the store openings in Komárom and Mezőkövesd.

The winner of the Mezőkövesd vote is the Tanulj Tesó Foundation, which will receive a shopping voucher worth 500,000 forints. The foundation supports the educational progress of disadvantaged children and young people, helping them to have a more successful future with mentoring programs and community initiatives.

The winner of the Komárom vote is the Az álmok valora vállánk Foundation, which will also receive a shopping voucher worth 500,000 forints. The organization primarily implements programs that support children and families, contributing to improving everyday living conditions through community and assistance initiatives.

The grants help the organizations involved create an even safer and more inspiring environment for their own communities.

Gifts on opening day

JYSK awaits customers in both cities with special opening promotions and up to 70% discounts on March 4th.

On the opening day in Mezőkövesd, the first 500 customers – who make purchases worth at least 10,000 forints – will receive a 70×80 cm Billerbeck large pillow as a gift, which they can even make themselves in the Billerbeck roadshow truck set up on site. In addition, every customer will be surprised with a large JYSK shopping bag.

In Komárom, on the opening day, the first 300 customers – who make a purchase worth at least 10,000 forints – will receive a 50×100 cm Billerbeck towel as a gift, and every customer will also receive a large JYSK shopping bag.