Another price reduction at PENNY

By: Trademagazin Date: 2026. 01. 19. 12:18

🎧 Hallgasd a cikket: Nyelv: Sebesség: 1.05×

From January 19th, PENNY Hungary will permanently reduce the prices of several pork and chicken meats. This way, customers can achieve extra savings in addition to the usual budget-friendly prices during their everyday shopping. The price reduction affects a wide range of meat products, including the discount chain’s popular, 100% domestically sourced own brand, the Kedvenc Hentese product line.

Nearly half of the pork range is affected by PENNY’s price reduction, which is 7% on average, but can reach 16% for some products. The price drop covers several meat categories, with customers finding pork minced meat, pork legs and even pork shoulder on sale on the shelves, among others.

We can find price reductions on about 64% of the chicken meat range in stores, and it affects products such as the popular packaged chicken breast, chicken legs and chicken wings, among others. For the affected products, this is an average of 9%, while the largest discount can mean savings of up to 24%.

“It is of utmost importance for PENNY to provide customers with quality and budget-friendly prices at the same time. As the second element of our January price reduction, we also reduced the price of our meat selection after dairy products, so now domestic fresh chicken and pork can be found in the baskets at even more favorable prices” – stated Zoltán Bálint, head of the purchasing department at PENNY.