HelloFresh is boosting British cooking confidence with new “Skills” recipe boxes

In the United Kingdom HelloFresh is offering new recipe boxes called “Skills”, designed to improve the cooking skills of customers.

This article is available for reading in Trade magazin 2025/8-9.

The new product range teaches six basic cooking techniques through easy-to-follow recipes. Research by the company has found that more than half of Brits would like to cook with greater confidence. The recipes are graded by difficulty level, so that everyone can choose according to their existing knowledge.