Jumbo rolls out new private label range in the Netherlands and Belgium

Jumbo has introduced a new private label range called Jumbo’s in the Netherlands and Belgium.

This article is available for reading in Trade magazin 2024/12-2025/01

The Dutch retail chain has developed the products in collaboration with the chefs of Jumbo Foodcollege, with a special focus on innovation and consumer needs. Jumbo’s offers a selection of affordable quality foods that can be alternatives to branded products available in the market.