New models at the Mercedes-Benz factory in Kecskemét: a milestone in the implementation of the purely electric product strategy
Mercedes-Benz continues to transform its global production network by focusing on the production of electric vehicles in the luxury segment. The company is preparing to make its products purely electric by the end of the decade wherever market conditions permit.
As part of the global production network, the Mercedes-Benz factory in Kecskemét plays an important role in this process. From 2024, the vehicles of the repositioned MMA platform will roll off the production lines here, which platform will offer both pure electric and conventional versions and will redefine the company’s compact “Entry Luxury” segment. From the middle of the decade, a model of the higher, purely electric MB.EA platform belonging to the “Core Luxury” segment will join the factory’s product portfolio.
Related news
New executive in the decision-making body of Mercedes-Benz Manufacturing Hungary Kft
Logistics director Hajnalka Szetei took over one of the five…
Read more >Escape to victory – FMCG and retail became more attractive sectors despite the economic difficulties
After many years, the FMCG sector is once again more…
Read more >Dreher Breweries has appointed a sustainability expert
Dreher Breweries, in line with its long-term sustainability objectives, has…
Read more >Related news
A new chapter has opened in the history of Pizza Hut: The restaurant chain can be renewed based on the Hungarian model
On September 12, the ribbon was cut on Pizza Hut’s…
Read more >150 million bottles, jars and aluminum cans have already been returned in Lidl stores
Lidl Hungary has reached a milestone in its new return…
Read more >Style rethought – Hungaria sparkling wine has been renewed!
Hungaria, one of Hungary’s most popular bottle-fermented sparkling wine brands,…
Read more >