Baileys expands chocolate range with launch of new Nut Mix

According to the leading Irish chocolatier, the Baileys Chocolate Nut Mix combines roasted almonds coated in Baileys Chocolate, with a mix of caramelised hazelnuts, cashews, almonds and peanuts, and salted caramel popcorn.

It is currently available from Tesco for £3.50, where the brand claims it will bring a ‘unique flavour mix’ to the nut category.

The indulgent treat from Baileys Chocolate supports the demand for the category during the festive period, with supporting data showing that there is usually a 35% uplift in sales of nuts in the 12-week run-up to Christmas.

The premium Nut Mix also comes in a recyclable and resealable bag as Baileys Chocolate continues its journey towards reducing plastic in its packaging, and providing more sustainable products for their consumers.

Furthermore, Baileys is releasing more items in its Christmas collection this year, such as the newly updated Christmas Tree Tin for £10 – filled with Baileys Original Chocolate Truffles – and Baileys Chocolate Collection.

Last month it was revealed that total spending over the six weeks leading up to Christmas is set to hit over £84.9bn, as high inflation looks to boost retail sales over the festive period.

Grocery Gazette