New flavor and exciting bartender competition from Kinley

By: Trademagazin Date: 2025. 05. 21. 11:38

A new flavor with new ingredients is coming to the Kinley portfolio from May 19th. Kinley Purple invites Hungarian mixers to create exciting, bold cocktails, who can compete in the Kinley Bartender competition. The aim of the competition is for participants to find the most delicious Kinley-Finlandia combination.

Over the years, we have become accustomed to sophisticated novelties from the Kinley product portfolio. The brand’s products deviate from the usual with delicate fruity, floral and herbal notes to elevate social experiences to a new level. Kinley not only adds effervescence to our favorite cocktails, but also brings excitement to shared toasts with others. The exotic flavor of Kinley Purple is a pleasant blend of dragon fruit, guava, blackcurrant and hibiscus notes. This unusual, vibrant and bold flavor combination, which shakes up everyday life, whether consumed alone or as part of cocktails. Kinley Purple will be available in stores in Hungary from May 19.

“At Kinley, we always strive to create flavor combinations that can bring something new to the world of adult beverages. That is why we are announcing the Kinley Bartender competition, where bartenders can experiment with our new Kinley Purple flavor and the products of our collaborative partner, Finlandia, to create a balanced drink and redefine the moment of toasting together”

– says Gréta Krasznai, Kinley’s Hungarian brand manager.

The Kinley Bartender competition, in collaboration with Kinley and Finlandia, started on May 19 at the official Kinley campaign launch event. The event, held on the Boatanic, featured the participation of renowned bartenders and influencers. The Kinley Bartender has three rounds, with the first round consisting of four drinks mixed with Kinley Purple and Finlandia.

The lucky ones who advance will learn the tricks of mixing drinks from Balázs Molnár, one of the best-known Hungarian bartenders on the international scene, Kinley ambassador, and cocktail mixer Attila Bus, brand ambassador of Finlandia and winner of the World Cocktail Championship, and finally the six finalists will compete in person in front of the jury. The first place winner, announced on August 1st, will be able to participate in the Berlin Bar Convention, while the winning bars will be enriched with valuable bar equipment and other prizes.

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