New format added to the Hubba Bubba range

Mini chewing gum has been added to the Hubba Bubba range, which introduces a new format to the brand for the first time since 1988. However, the product is more than just chewing gum, as it comes in the Skittles flavours fans love so much, including lemon, strawberry, grape, orange and lime. The new mini chewing gum represents two popular trends of today: mini products and food companies bringing two brands together.

This article is available for reading in Trade magazin 2024/4