Aldi to donate more than 2,000 Christmas lunches this festive season

By: Trademagazin editor Date: 2024. 12. 02. 09:40

Aldi will donate over 2,000 Christmas lunches to those in low-income areas across the UK through its partnership with redistributor of surplus food and household goods Company Shop Group.

The discount grocer has partnered with the group since 2022 to manage surplus stock from its regional distribution centres and through this collaboration, surplus items are sold at discounted prices to members throughout the year.

This year, members of Company Shop Group’s social enterprise Community Shop will be invited to a three-course Christmas meal at their local store, hosted on the 17, 18, and 19 December.

As part of the initiative, British supplier Bernard Matthews, who has worked with Aldi since 2012, will be donating the Christmas turkeys.

Aldi UK national sustainability director Luke Emery said: “For the past two years, we’ve partnered with Company Shop Group to redistribute surplus stock from our regional distribution centres, making our groceries even more affordable for Community Shop members.

“This is our second year supporting the Christmas lunch and we’re going to be providing even more free festive dinners to those in need. The festive season can be expensive, but this initiative allows members to celebrate without worrying about the associated cost.”

Community Shop chairman Gary Stott added: “We’re incredibly grateful to Aldi for its continued generosity. Many of our members are feeling the pressures of Christmas, and events like these not only spread festive cheer but also bring communities together during challenging times.”

Grocery Gazette