Auchan contributed more than 1 billion forints to the well-being of domestic communities

Last year, food rescue received special emphasis in Auchan Hungary’s social responsibility, which not only permeated their business processes, but was also the main focus of their support and awareness-raising campaigns.

In 2024, they donated nearly 1,000 tons of salvaged food to those in need living in the vicinity of their 24 stores through the Hungarian Food Bank Association and the Hungarian Red Cross system, for a total value of more than 620 million forints. This corresponds to more than 1 million servings of food.

Of their products no longer suitable for human consumption, 555 tons were donated to animal parks and shelters, worth nearly 307 million forints. Last year, half of Auchan stores also collaborated with a partner that accepted donations suitable for animal consumption.

Last spring, munching was also included in Auchan’s food rescue process, and by May, all Auchan stores had joined the popular service. Auchan’s munch packages sold out practically every day, with a sales rate of 95%, with which the chain saved more than 100 tons of food worth nearly 200 million forints.

Daily food rescue continues to take place in all their stores, which has been extended to new product groups that require refrigeration, so in addition to vegetables, fruit and baked goods, milk, cheese and cold cuts that are close to their expiration date also reach those living in difficult circumstances.

They not only considered food rescue important within the company, but also tried to educate the public on this topic with their year-end Méggó! campaign, which drew attention to the difference between the best-before and best-before dates, and the possibilities of consumption after the best-after date, together with their professional partner, the NÉBIH Maradék felek program.