Superbrands is fifteen years old
Superbrands began to conquer the world 15 years ago starting from in Great Britain. The Superbrands, consist of a recognized a group of marketing professionals awarded the first very best brands.
The Hungarian brands could receive the award seven years ago for the first time. The Superbrands Hungary’s success is still unbroken, several brands received the recognition again every time since then.
Marketing and communication experts launched the Superbrands program in Britain. Their purpose was twofold: spotlight on powerful brands and showing examples to be followed for market participants who want to learn. The program has become known worldwide – reports Piac és Profit, which this year received the recognition.
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