Tesco: shopping carts filled with hearts

Tesco’s Central European consumers donated 516 tons, or more than 1.2 million doses of food to the needy in November and December within Tesco’s Christmas fundraising campaign to support the region’s food banks.

In addition to the customers, Tesco itself also contributes to the success of the action: in all four countries, Tesco complemented the donation with 20 percent of the amount collected.

Nearly 800 stores have joined the long-term food collection in Central Europe. In the Czech, Polish, Hungarian and Slovak stores, a total of 516 tons of donations were collected, which amounts to more than 1.2 million doses.