Mere is really here: this is what you can know about the store opening

By: Trademagazin Date: 2024. 06. 03. 13:07

The Russian discount store chain, Mere, is preparing to open its first stores in Hungary, challenging existing market leaders like Lidl and Aldi.

Mere’s plans involve initially setting up 15 stores in three phases, mainly in Budapest and surrounding areas, with future expansions dependent on market reception. Currently, the company is navigating regulatory approvals and securing suitable rental properties. Mere intends to offer products at significantly lower prices by maintaining a lean 15% margin, which could mean substantial savings for consumers but potentially less convenience compared to traditional discount stores. The success of this venture is still uncertain, and developments over the coming months will determine Mere’s impact on the Hungarian retail landscape.

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