Winter season at ORLEN network: Stop.Cafe comes with a new offer of hot drinks

By: Trademagazin Date: 2025. 12. 05. 11:48

🎧 Hallgasd a cikket: Nyelv: Sebesség: 1.05×

The smell of gingerbread cookies, cinnamon and ginger―the winter Stop.Cafe offer in the ORLEN network comes with hot drinks that warm you up not only on the go. The new seasonal Stop.Cafe selection was created based on current customer preferences and trends, with an emphasis on taste and quality. Customers can taste it not only at selected ORLEN fuel stations in Hungary, but also in six other European countries where the brand operates – in Poland, Czech Republic, Slovakia, Germany, Austria and Lithuania.

ORLEN pays special attention to getting to know consumers’ tastes and preferences as well as possible, as these fundamentally shape the Stop.Cafe offering. The experiences of the beverage campaigns, which debuted in the summer and the extremely popular in the fall, showed that customers are specifically looking for novel, seasonal flavors. Building on this positive reception, this winter’s concept was born, offering visitors to the gas station two coffee specialties and a festive drink.

The gingerbread latte is a creamy, gingerbread-flavored coffee that instantly evokes the scent of Christmas, while the cinnamon roll latte brings a sweet combination of coffee and cinnamon, inspired by the popular pastry. The winter menu also has something new for those who prefer decaffeinated hot drinks. These include orange clove tea – black tea with orange and cloves for intense warmth – and winter spice magic, an aromatic blend of winter spices and sweet fruits that creates a real festive atmosphere. Stop.Cafe’s winter offer is available until the end of February 2026.

“The development of convenience – or non-fuel – sales is a strategic commitment to us that we pursue across all our European markets. We aim to significantly reinforce this segment within the ORLEN Group – and we are doing so successfully. We follow the current trends, listen to our customers, and react to their preferences,” says Agnieszka Bobrukiewicz, a member of the Board of Directors of the ORLEN Unipetrol Group responsible for retail in Czechia, Hungary and Slovakia, and for the development of the retail convenience segment at the ORLEN Group, adding: “The winter offer of seasonal drinks follows our successful campaigns with mixed summer and autumn drinks. I am really happy that this product offering for all seven countries of the ORLEN network of filling stations was born here in Prague.”

The Stop.Cafe gastro concept is now available at over 50% of ORLEN filling stations in Hungary with different range of product sortiment and at nearly 2,500 of the more than 3,500 locations across seven European countries. Its offering includes more than a thousand products — from packaged goods and fresh sandwiches (including vegetarian options) to seasonal soft drinks.