Tag "YouGov Shopper"
The world is ours – but how much will the baggage fee be?
Tünde Turcsán, managing director of YouGov Shopper Hungary gave a presentation on the third day of Business Days 2025 conference. She told: following the economic crisis that hit after the...
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Economising, consciousness and seeking trust: h ow our consumption habits are changing
On the first day of the Business Days conference, managing director Tünde Turcsán presented the results of this year’s YouGov Shopper survey. This article is available for reading in Trade...
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YouGov Shopper: market research on new grounds
Last year global research firm YouGov acquired GfK’s Household Panel business, ushering in a new era in domestic market research. Let’s hear about the details from Tünde Turcsán, managing director...
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Promotions, prices, alternatives – promotions and Hungarian households
Tünde Turcsán, managing director of YouGov spoke about how Hungarian consumer attitudes have changed and the role of special promotions at the Day of Promotions conference. She told that in...
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