Tag "Trade magazin 2025/8-9"

Thirst games

This article is available for reading in Trade magazin 2025/8-9. Moderation is playing an important role in reducing alcohol consumption and related spending all over the world. According to an...

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Flavours of the past, health of the future

This year the Hungarian Bakers’ Association organised its 14th national bread competition. This article is available for reading in Trade magazin 2025/8-9. Dozens of bakeries entered in three categories and this...

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Decanter gold medal for Dobogó Winery

The 2021 Furmint from Dobogó Winery (founded by the Zwack family) won a gold medal with 96 points at the prestigious Decanter World Wine Awards 2025, placing the product among...

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Value of smartphone payments approaches HUF 1,400bn

Nearly HUF 1.4bn and 173 million transactions: this is the balance sheet for smart device payments at K&H over the past three years. This article is available for reading in...

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Price-sensitive consumers, growing expectations

This article is available for reading in Trade magazin 2025/8-9. “The economic difficulties of recent years – cost increases, inflation and changing consumption habits – have posed major challenges for...

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Global front lines on the food essentials market: beyond bread

Euromonitor International’s annual 100-country research gives a detailed picture of the global market for staple foods, its current structure and expected developments until 2030. This article is available for reading...

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Dm babybonus for expectant mothers and families with young children

In May 2025 dm launched a new digital service for expectant mothers and families with young children, called dm babybonus, which has personalised content, exclusive coupons and information to support...

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Hungary’s craft breweries

Craft breweries are the engine of the revival in Hungarian beer culture, it was told at a press conference held by the Hungarian Chamber of Agriculture (NAK) and the Association...

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Cooked with mayonnaise

Many people don’t like the taste and consistency of mayonnaise, plus it is also considered a wine killer, meaning that the mixture of oil and eggs makes it impossible to...

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Own store and webshop for producers in Szentes

The Southern Great Plain Horticulture Cooperative (DélKerTÉSZ) has launched its webshop and opened its own store, making it even easier for shoppers to purchase fresh, high-quality Hungarian vegetables. This article...

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Knowledge transfer

Norbert Tóth, the founder of Cocktail Class Budapest hosts exclusive, experience-based mixology workshops for cocktail enthusiasts. This article is available for reading in Trade magazin 2025/8-9. “Cocktail Class Budapest is...

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Security remains the most important factor in online shopping

According to Visa’s 2025 survey of e-commerce payments in Central and Eastern Europe, security remains the most important factor for 83% of Hungarian consumers when shopping online. This article is...

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Croissants dethroned?

New York pékségeiben a díszes, elegáns süteményeket egyre inkább kiszorítják a szaftos, mázas fahéjas csigák. Creamy sauces, creative toppings, and vegan options — that’s the concept behind the Cinnamood chain...

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Premium drinks at McDonald’s

McDonald’s will gradually close its premium drink spin-off CosMc’s, which has been operating on a trial basis for 18 months. This article is available for reading in Trade magazin 2025/8-9....

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A net, not a network: the art of networking

Trade Marketing Club organised its summer event entitled “The Art of Networking”, which featured two high-profile speakers, András Avidor, president of BNI Global Hungary and Sándor Baja, managing director of...

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In the service of quality

Mirtill Németh’s face and name have become synonymous with Ardo over the past two decades, so it goes without saying that the general manager will continue to represent Ardo products...

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Plants reimagined

The role of plants in food is transforming: they are no longer just ingredients, but central elements of products, according to a study summarising industry trends by Innova Market Insights....

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New greenhouse at Platán Gourmet

The garden of the two Michelin-star Platán Gourmet restaurant in Tata has been expanded with a new, large-capacity greenhouse, taking the production of ingredients in Hungarian haute cuisine to the...

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GLS: a leader in innovation

Launched in April 2023, GLS Hungary’s GLS XXL service opened up new horizons in domestic parcel logistics, making it possible for extra-large packages weighing up to 80kg to be delivered...

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Student design competition with sports and botany themes

POPAI Hungary has organised its sixth display design competition for university students.   The main sponsor of the POPAI Student Design Awards is traditionally SPAR and this time the theme...

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Safe preservation: Nébih tips for the vegan pantry

Jams, preserves, pickles, dried fruits and vegetables made at home are essential ingredients in vegan cuisine, but they also brighten up one’s diet in the fall and winter months. This...

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Food delivery instead of room service

According to an international survey by foodora, the number of food deliveries to hotels and hostels in Budapest, Vienna and Prague has grown by 10%. This article is available for...

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Vegpreneur Awards: a competition for innovative plant-based products

Entries are now open for the second Vegpreneur Awards, which rewards the most innovative plant-based products. This article is available for reading in Trade magazin 2025/8-9. The winners will be...

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Ágnes Topor: “Many are unaware of the sales-boosting effect of vouchers”

The present economic conditions are negatively affecting consumers, manufacturers and retailers alike. One of the keys to the success of consumer promotions and loyalty programmes is that participants find the...

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Food and science

The globalisation of the food industry, climate change and the spreading of processed products raise new questions: what are we actually eating and how does food affect our health? This...

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The store of the future is already open

In retail trade the automation of payment processes has become unavoidable by now. This article is available for reading in Trade magazin 2025/8-9. Self-checkouts, Scan&Shop terminals and smart payment alternatives...

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Bakery World strengthens its positions with new brands, Loose’s Biscuit and Grandoletti

A Belgian-owned company operating in Hungary for more than thirty years, Bakery World Kft. has entered a new era: in addition to its well-known private label production, it will now...

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More vegan options available at Sziget festival

This year’s Sziget Festival has reached new heights in hospitality: in addition to traditional and international dishes, visitors were treated to more vegan, vegetarian and free-from options than ever before....

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K&H: credit card in just a minute – a new era in banking

K&H Bank’s AI-powered developments are taking the customer experience to a new level: personal loans, credit cards and overdraft loans can now be applied for and obtained in just one...

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With grandeur and focus

The 15-seat bar Cooldown Budapest is located on Nagy Diófa Street in Erzsébetváros. This article is available for reading in Trade magazin 2025/8-9. It was established with educational goals and...

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