Tag "Trade magazin 2025/5"
Every sheet counts
This article is available for reading in Trade magazin 2025/5. Barbara Horváth, senior category manager of Essity Hungary Kft. relies on NIQ data to inform us that the kitchen roll...
Read more
Less sugar, minimum carbohydrates
This article is available for reading in Trade magazin 2025/5. According to Bojana Nenadovic, marketing director of Coca-Cola HBC Magyarország, in 2024 the soft drink market showed a slight decline...
Read more
New needs, new solutions – how the nutritional supplement market is shaping the future
The nutritional supplements market is changing rapidly: once mainly purchased by athletes and dieters, these products are now increasingly seen as part of everyday health consciousness. Consumers don’t just have...
Read more
BioTechUSA and FC Barcelona: partnership reaches new level with Pedri and new product
The BioTechUSA Group has been FC Barcelona’s global nutritional supplement partner since September 2024, and now they are taking their partnership to the next level. Besides launching the first Barcelona...
Read more
Fewer sheep, more expensive lamb
According to data from the Central Statistical Office (KSH), Hungary’s sheep flock was 846.8 thousand on 1 December 2024, down 6.6% compared to December 2023. The number of ewes decreased...
Read more
Impressive productivity growth in domestic retail trade
Labour productivity improvement in Hungarian retail trade by 2023 (vs. 2010) was outstanding at 50% if compared to the country as a whole at 15% or the manufacturing sector at 8%....
Read more
Hungarian confectionery industry: balancing between challenges and opportunities
In 2024 the winners in volume sales were ice cream (+10%), candy (+4%) and crisps (+6%), according to the Association of Hungarian Confectionery Manufacturers (MÉSZ). This article is available for...
Read more
Higher coffee bean prices than ever because of the bad weather
World coffee prices hit a multiyear high in 2024, after exceeding the previous year’s average by 38.8%, mainly due to adverse weather in major producing countries, informed the UN Food...
Read more
Euromonitor International 2025: everything for your pet!
The global pet care market is expected to reach the value of USD 215bn in 2025. The latest research by Euromonitor International highlights the key changes and growth trends that...
Read more
Bad times after good ones?
K&H’s large company growth index – which analyses the economic prospects and expectations of the biggest domestic companies – has returned to the level of the first quarter of 2024,...
Read more
Ceremony at the Gundel memorial plaque
The Guild of Hungarian Restaurateurs (MVI) celebrated the birthday of János Gundel (1844-1915) at his memorial plaque, with a silent commemoration. At the ceremony – which took place at 1...
Read more
1% for you, a chance for the trade!
You can help representing the interests of the trade by donating 1% of your personal income tax to the Guild of Hungarian Restaurateurs (MVI). You can do this until 20...
Read more
Hotel manager appointed
Norbert Polyák, vice president of the Guild of Hungarian Restaurateurs (MVI) has been appointed general manager of Radisson Collection Hotel, Basilica Budapest, which will open in May. This article is...
Read more
MVI conference 2026
As part of the programme of the Sirha Budapest 2026 trade fair, the Guild of Hungarian Restaurateurs (MVI) will organise a conference, with the following topics planned: alternatives to single-use...
Read more
Mary returns home
On 17 March the Embassy of Ireland in Hungary celebrated St Patrick’s Day at the Budapest campus of Central European University (CEU). This article is available for reading in Trade...
Read more
Training programme from May
The Hungarian Confectioners’ Craft Union (MCI) has successfully applied for funding from the GINOP_PLUSZ-3.2.3 scheme, so its members will be able to participate in new, completely free training programmes in...
Read more
Cake of Hungary 2025 semi-final
This year the Cake of Hungary competition is organised for the 19th time. This article is available for reading in Trade magazin 2025/5. The theme of the 2025 competition is “Dobos...
Read more
Gundel Alumni Community
Gundel Károly Hospitality and Tourism Technical School has launched the Gundel Alumni Community programme: in this former students can connect with each other, for nostalgic reasons and business purposes alike....
Read more
Reverse vending machines for festivals
MOHU has introduced a mobile reverse vending machine, developed for festivals and other events. This article is available for reading in Trade magazin 2025/5. The machine can take back 2,000-3,000...
Read more
Musical Hungary
Once again the Hungarian government announced the Musical Hungary programme this year, which aims to preserve and promote traditional Hungarian gypsy music in cafés and restaurants. This article is available...
Read more
Women’s restaurants
Foodora is launching a special campaign to raise awareness of the role of women entrepreneurs. This article is available for reading in Trade magazin 2025/5. There are more than 1,400...
Read more
The many faces of Hungarian wine
The National Council of Wine Communities has launched the “Hungarian Wine. It has many faces, just like you!” wine promotion programme, which popularises the diversity of Hungarian wines, wine regions...
Read more
Heroes of our time
The HoReCa and Event Chapter of the Hungarian Marketing Association and Trade magazin have announced the HoReCa Heroes competition. This article is available for reading in Trade magazin 2025/5....
Read more
World class – in Budapest
One of the capital city’s elite bars is Múzsa, the flagship 5-star luxury bar of Four Seasons Hotel. . This article is available for reading in Trade magazin 2025/5. Múzsa...
Read more
Lords of the bar
In our new column we first introduce bartender Mike Hankószki: This article is available for reading in Trade magazin 2025/5. “I am the head bartender of the high end cocktail...
Read more
The trademark that helps Hungarian businesses
Hungarian Product Nonprofit Kft. has organised an information forum in Univer’s new complex in Kecskemét. This article is available for reading in Trade magazin 2025/5. With the programme the goal...
Read more
Consumer protection on a new basis
The National Authority for Trade and Consumer Protection (NKFH) started work on 1 January 2025. Our magazine spoke to its president Dr Lilla Német-Weingartner. This article is available for reading...
Read more
Introducing the new general manager of Henkel Consumer Brands: Maurizio Salvaggio believes in the power of a team
On 1 April Maurizio Salvaggio took over the leadership of the consumer brands division at Henkel Magyarország. Maurizio Salvaggio joined Henkel in 2018, having gained management experience at Reckitt Benckiser...
Read more
