Tag "Trade magazin 2025/11"
Brand power lies in pralines
Rising raw material prices or inflation are even more noticeable in the case of products with a higher price point, such as pralines. This article is available for reading in...
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Food & Label Trade Day for the fourth time
On 16 September Ökosys Zrt. and Dr Ágnes Szegedyné Fricz organised the Food & Label Trade Day. Guest writers: Éva Sebestyénné Szakál (Ökosys Zrt.) és dr. Ágnes Szegedyné Fricz This...
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Fighting for survival instead of growth
On Tuesday afternoon Tamás Éder, president of the Association of Responsible Food Producers (FÉSZ) analysed the situation and prospects of the Hungarian food industry at the Business Days conference. This...
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A market leader innovation: the Innovation Room proves its worth
A market leader innovation: the Innovation Room proves its worth In June we reported that Dunapack Packaging had unveiled its latest development, the Innovation Room, where the DIVE (Dunapack’s Innovative Virtual...
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Retail trade in turbulence
At this year’s Business Days conference Dr Tamás Kozák, secretary general of the National Trade Association (OKSZ) gave a presentation in which he emphasised: if trade is doing well, the...
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Winners of the 2025 Hungaropack Hungarian Packaging Competition
The Hungarian Association of Packaging and Materials Handling (CSAOSZ) announced the 42nd Hungaropack Hungarian Packaging Competition in 2025. This article is available for reading in Trade magazin 2025/11. This year...
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Werther’s Original Caramel Popcorn and Werther’s Original Salted Caramel Popcorn
Werther’s Original Popcorn has arrived, offering the perfect combination of crispy popcorn and rich, creamy caramel. The product is available in classic caramel and salted caramel flavours. Contact: Distributor: Storck...
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Turmoil in the tubs
What goes on bread rolls, croissants or loaves of bread has been influenced not only by trends, demands and tastes, but also by inflation and the margin freeze affecting thousands...
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Smart packaging with a global perspective
Summer 2024 brought a great change in the packaging industry: the merger of Smurfit Kappa and WestRock was completed on 5 July, creating a global packaging giant. The newly formed...
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Consumption is the gas pedal, industry is the brake: will there be a smooth landing in 2026?
At the Business Days conference Dr Ákos Kozák, co-founder and director of economic research at the Equilibrium Institute began his presentation with a historical overview: although Hungary’s GDP has doubled...
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Lidl unveils its largest logistics centre in Spain
Lidl has opened a new logistics hub in Martorell, Barcelona, built with an investment of EUR 140m. This article is available for reading in Trade magazin 2025/11. This is the...
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Regina XXL 3 ply kitchen rolls
With its extra-long rolls and maxi-sized, strong but soft sheets, Regina XXL kitchen rolls will be your true companion in the kitchen. Contact: Sofidel Hungary Kft.; e-mail: infohu@sofidel.com...
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Life is beautiful in pairs
On the processed meat market sausages make up one of the categories with the highest volume sales, even if this volume has dropped a little, following recent general trends in...
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Packaging market sitting on a roundabout
At the moment the packaging market is shaped primarily by EU and domestic legal requirements. The most important regulatory factors include the PPWR (the EU’s new Packaging and Packaging Waste...
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PENNY continues to build on domestic partnerships
At PENNY everything starts with the customer: the retailer’s goal is to offer consumers a selection of fresh, reliable, high-quality and affordable products in its stores every day. Domestic suppliers...
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Latest global phenomena discussed in the Mesterművek business club
Participants gathered on 7 October 2025 in the Mesterművek business club – organised by Hungarian Product Nonprofit Kft. – to listen to presentations that gave an insight into the latest...
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Zsolt Pálinkás: “The inflation-induced strudel dough effect has become permanent”
Our magazine sat down for a conversation with Zsolt Pálinkás, the CEO of Tesco Magyarország. This article is available for reading in Trade magazin 2025/11. How did the first half...
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Economising, consciousness and seeking trust: h ow our consumption habits are changing
On the first day of the Business Days conference, managing director Tünde Turcsán presented the results of this year’s YouGov Shopper survey. This article is available for reading in Trade...
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New standards and new directions in cardboard packaging
In 2025 everything is about renewal in the packaging sector. This article is available for reading in Trade magazin 2025/11. The tightening of EU and domestic regulations is fundamentally shaping...
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Eleplant, 75% plant-based spread 200 g
Thanks to its soft texture, the new Eleplant can be spread easily straight from the refrigerator, so the product is ready to be used in any kitchen adventure without having...
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Makeup trends reimagined
Hungary’s decorative cosmetics market has shown spectacular growth in recent years, but in the first half of 2025 the previous momentum slowed down a bit. This article is available for...
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British retailer Tesco helps visually impaired shoppers with new technology
Tesco is the first in the UK to introduce the Be My Eyes app, which provides live video assistance to blind and visually impaired shoppers. This article is available for...
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METRO launches mission to preserve Hungarian gastronomy
An interview with Dr Vladimir Gnjidić, the CEO of METRO Magyarország. Earlier you have filled leading positions at METRO in several countries of the region and on 1 April 2024...
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We took you on a flight! (Part 1)
On 22-26 September Trade Airlines took care of more than 1,100 passengers at the airport set up at the Hunguest Hotel Pelion in Tapolca. At the Business Days conference organised...
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“The reverse vending machine system is 20th century technology in the 21st century”
An interview with Miklós Nagy, technical secretary of the Hungarian Association of Packaging and Material Handling (CSAOSZ). This article is available for reading in Trade magazin 2025/11. What do you...
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THE LATEST ISSUE OF TRADE MAGAZINE HAS BEEN PUBLISHED!
The newest, 2025/11 issue of Trade magazine has been published, the extended digital version of which can already be read on our website a few days before the arrival of...
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Safety, quality and sustainability
On the first day of the Business Days conference Dr Beáta Olga Felkai, deputy state secretary of the Ministry of Agriculture told in her presentation that players in the food...
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Get into holiday mood with Mizo cinnamon roll-flavored milk!
In addition to the excitement of Christmas preparations, it is especially nice to enjoy flavours that evoke the holidays. Mizo’s latest limited edition cinnamon roll flavoured milk drink can make...
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Man plans…
After 18 years, in June I left Eisberg and I thought I should write about the positive effects of slowing down. This article is available for reading in Trade magazin...
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Baileys Toffee Popcorn, caramel popcorn flavoured Irish cream
Baileys Toffee Popcorn is a limited edition special flavour experience that combines the aromas of buttery caramel popcorn with the classic sweet creaminess of Baileys, in a bottle – the...
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