Tag "Trade magazin 2024/8-9"
Sustainable freshness
Az ősz beköszöntével nem csupán a természet öltözik új ruhába, hanem háztartásaink is megújulást igényelnek. Az FMCG szektor szereplői számára ez az időszak különösen fontos, mivel ilyenkor az emberek fokozott...
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Czelli flour mixes
Czelli flour mixes target those who want to make bread or cakes without experimenting, which are guaranteed to taste good. High quality, GMO-free Czelli flour – made exclusively from domestic...
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MMSZ Green Chapter: Green Club meeting at Auchan – ESG will only work together
The June meeting of the Green Chapter of the Hungarian Marketing Association (MMSZ) began with a short introduction by Hajnalka Széll, marketing and customer relations director of Auchan. Next CSR director...
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ALDI: innovations for sustainable operations
ALDI’s goal is to meet shopper expectations in every store while also reducing the company’s carbon footprint, so customers can be sure that high quality and low prices go hand...
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New ways: dm is moving part of its logistics processes to the railway
Dm is continuing with the decarbonisation of its logistics network. This year the company will introduce intermodal transport into its supply chain. Products will make the majority of the journey...
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Freight forwarding on a fast track
Freight forwarding is at the heart of the FMCG industry and a key driver of the global economy. This article is available for reading in Trade magazin 2024/8-9 Zoltán Üveges,...
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Successful cooperation between Bitburger and UEFA Euro 2024
Bitburger’s partnership with UEFA Euro 2024 has exceeded expectations. The beer brand was present in more than 90 large areas – the ten Euro 2024 stadiums, hospitality venues and fan...
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From neutral to characteristic
Nowadays old, long-established vodka brands are surprising consumers with creative ideas and new approaches, just like young, innovative companies do. This article is available for reading in Trade magazin 2024/8-9...
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On the road to the future with alternative drive vehicles
For Lidl sustainable operation is one of the most important goals for creating a liveable future, at the same time being aware that transporting goods has a significant impact on...
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Mizo Coffee Selection Pumpkin Spice flavoured latte
With the arrival of autumn and the pumpkin season, Mizo Coffee Selection Pumpkin Spice flavoured latte – which was a big hit last year – will soon return to store...
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Exciting place for dual training
METRO Magyarország offers traineeships in a cross-section of retail, hospitality and gastronomy to students who join the daily routine of wholesale trade in the framework of a dual training programme....
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“The openness of entrepreneurs reflects the openness of the country” – László Parragh would adapt to changes following the traditions
László Parragh, president of the Hungarian Chamber of Commerce and Industry (MKIK) believes in continuity, preserving traditions and being alert to changes in the world. – It is the Hungarian...
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Mikulas Herskovic: “We strive for excellence in everything we do”
Mikulas Herskovic, managing director of Lyreco Central Europe talked to our magazine about how Lyreco has become a global leader in workplace solutions. – Lyreco has a nearly 100-year history....
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ESG conference: global outlook – Hungarian perspective
In December 2023 the Hungarian Parliament adopted the ESG Act by a large majority, which entered into force on 1 January 2024. A conference organised by the Climate Policy Institute...
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Hungary’s best chefs who are younger than 27 years
Patrik Nyikos, the chef of Stand Restaurant won the national final of the international contest Jeunes Chefs Rôtisseurs Competition 2024, so he will represent Hungary at the Young Chef World...
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Health and superpower in a bottle
One of the fastest growing segments in recent years has been that of functional drinks. This article is available for reading in Trade magazin 2024/8-9 At Coca-Cola HBC Magyarország they...
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Gift sets: the stars of Christmas
This article is available for reading in Trade magazin 2024/8-9 Péter Tóth, trade marketing manager of L’Oréal Magyarország says consumers are largely influenced by prices and discounts, primarily because of...
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DS Smith invests more than EUR 50m in Portugal
DS Smith has invested more than EUR 50m in its Portuguese facilities over the past three years to promote innovation, sustainability and the circular economy, with a special focus on...
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Introducing DPD Hungary’s PickApp application
DPD Hungary’s innovative PickApp application, developed specifically for C2C (Customer-to-Customer) parcel dispatch, offers an easy-to-use, efficient and simple solution for anyone who wants to send their parcels quickly and safely....
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Apenta+ lightly carbonated soft drink with vitamin
The Apenta+ range is extended with three new 750ml, lightly carbonated, vitamin containing soft drinks. Pomegranate-acai-red grape flavour Apenta+ Anti-Stress has vitamins C, B and zinc, while white peach flavour...
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Winners of this year’s Symbol of Sustainability competition announced
Trade magazin has organised the Symbol of Sustainability competition for the fifth time. From the entries 14 winners were selected in seven categories. Symbol of Sustainability seeks to showcase successful...
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The end of the year is likely to taste well
Volume sales of spices are stable. This article is available for reading in Trade magazin 2024/8-9 “Consumers are responding to the growing challenges by restructuring and choosing carefully where to...
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New parcel lockers from Hungarian Post, making winter holiday delivery even more efficient
The popularity of parcel lockers is on the rise among online shoppers, and behind home delivery this may be the second most popular way to receive parcels. Parcel lockers offer...
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Then the doctor came…
The Food and Agriculture Organisation of the United Nations (FAO) defines functional foods as those that provide specific health benefits beyond basic nutrition, including the prevention and treatment of illnesses...
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Ice Cream of the Year 2024
Kecskemét was the place where this year’s Ice Cream of the Year competition took place. This article is available for reading in Trade magazin 2024/8-9 Contestants had to prepare their...
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There are more and more EU fundings available
European funding programmes that are directly managed by the European Commission are becoming increasingly important, particularly in the fields of innovation, sustainability and digital transformation. The current EU budgetary cycle...
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Philip Morris to build nicotine pouch factory in the United States
In the next two years Philip Morris International plans to invest USD 600m in a plant in the United States to produce Swedish Match ZYN nicotine pouch. This article is...
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NESCAFÉ taste experience renewed
Nestlé’s biggest coffee brand, NESCAFÉ® is undergoing a complete makeover this year! The brand is getting a fresh look, complemented by modern product packaging designs. Contact: Nestlé Hungária Kft. Veronika...
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Health, nature, wallet
Organic food is defined as products that don’t contain artificial additives or preservatives, and are grown and produced without the use of synthetic chemicals, pesticides or genetically modified plants or...
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Traditions and trends
In the Christmas period there is a great opportunity for manufacturers and distributors to introduce new products and make existing ones more attractive through promotions and special packaging – and...
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