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The Netflix influence on sales of related products
Date: 2021-01-18 11:20:31
Data now show that a streaming TV series can have an impact on product sales. Researchers are finding correlations between Netflix shows and U.S. sales of products related to their...
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Branded content campaign from Coca-Cola
Date: 2018-04-16 16:33:06
Coca-Cola released a series of videos for the millennial generation, titled ‘SEEN’. The episodes are about the everyday life of teenagers, from the perspectives of four protagonists, Alex, Ella, Jake and...
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