Tag "Premier League"
Guinness becomes official partner of premier league
Diageo-owned beer brand Guinness has become the official partnership of the Premier League, replacing Budweiser. The four-year agreement, which kicks off for the 2024/25 season, will see Guinness become the “Official Beer...
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Carlsberg and Liverpool FC have extended their sponsorship partnership until 2034
The Carlsberg beer brand and the Liverpool football team have extended their 30-year-old and now iconic sponsorship agreement for another 10 years. With the renewal of the partnership signed in...
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