Tag "Németország"
Norma – Germany’s last hard discounter
In the shadow of discount giants Lidl and Aldi, the Bavarian family-owned company has been able to grow steadily. A strong focus on regional specialties and an emphasis on private...
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Edeka launches new advertising network in two thousand stores
One of Germany’s leading grocery chains, Edeka, has launched its new nationwide advertising network embracing more than 3,500 digital screens in 2,000 stores. Advertisers will be able to run their...
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ProVeg: Lidl Germany offers the best prices for vegan products
According to a recent survey by ProVeg, Lidl’s basket of plant-based cold cuts, sausages, meatballs, fish sticks, fresh cheese and yogurt, sliced cheese, cooking cream, milk, pizza and breaded slices...
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The growth in the German organic food market is unbroken
According to a report by the German Farmers’ Association (DBV), the German organic food market may have grown by more than 5% in 2024, signalling the sector’s recovery from the...
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Unilever divests German pasta sauces to Italian competitor
Unilever continues its strategic divestment by selling its German pasta sauce range under the Knorr brand to Italian food producer Casalasco. After the sale of brands such as Unox and...
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Aldi Süd has the strongest vegan private label offering in Germany
Aldi Süd is the biggest grocery retailer in Germany in terms of its selection of vegan private label products, the company says citing a Nielsen survey. Aldi Süd currently offers...
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German shoppers open to biometric payments
According to a recent Mastercard survey 43% of German consumers are open to paying with biometric identification at in-store checkouts, an increase of 9% compared to the previous year. Currently...
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Champagne consumption in Germany on the decline
Champagne consumption in Germany has fallen significantly in the last ten years, with 17% less champagne consumed in 2023 than a decade earlier, according to the German Federal Statistical Office....
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dm is working on online pharmacy launch in Germany
dm will launch its own online pharmacy in Germany in 2025 to sell over-the-counter medicines from the Czech Republic. dm is planning to enter the OTC market with its own...
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Eckes-Granini acquires fruit juice concentrate producer in Germany
Eckes-Granini, one of Europe’s leading juice producers, has acquired Wolfgang Jobmann, a specialist in the production of fruit drink concentrates in Germany. The Hamburg-based company has been marketing concentrates for...
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Penny’s ‘Markthalle’ discount concept in Germany
Penny’s marketplace concept in Germany is an evolutionary step towards the supermarket segment. The Rewe discounter differentiates from Lidl and Aldi by emphasizing its convenience proposition. A large food-to-go offer...
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Famous YouTube star donated the entire stock of an Edeka store in Berlin to those in need
MrBeast, one of the world’s most famous YouTube stars, has bought the entire stock of an Edeka store in Berlin and donated it to 15 local charity organisations. In his...
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How Edeka-discounter Netto Marken-Discount differentiates against Lidl and Aldi
Leveraging the brand sourcing expertise of its parent company and German market leader Edeka Group, Netto Marken-Discount offers a “value with choice” discount experience without sacrificing brand choice. Thanks to...
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Spending on snacks up 70% in Germany
German snack consumption has soared in recent years, with spending up 70% since 2018, according to the latest YouGov research. While nearly one in two Germans snack regularly, a third...
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Aldi Süd expands its fresh food network
Aldi Süd is expanding its network of fresh produce platforms in the fruit and vegetable sector, with the opening of a new site near Karlsruhe at the end of 2025,...
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Amazon experiencing bottlenecks in logistics
Ecommerce giant Amazon is currently having capacity problems in its logistics centers in Europe. It is now warning sellers that it cannot accept all shipments. This means that merchants might...
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Aldi Süd Unveils ‘Aldi DX’ Digitalisation Arm
Aldi Süd has announced a new umbrella brand for its IT services, Aldi DX, which will be responsible for future digitalisation projects and initiatives operated by the discounter. The ‘DX’...
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Inside Aldi Nord’s ANIKo discounters in Germany
The latest store concept of Aldi Nord in Germany enhances efficiency and spotlights fruit and vegetables, reflecting its commitment to price leadership in the market. By optimizing in-store processes and...
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Lidl Germany returns to its discount roots
Lidl is modernizing its German stores to counter Aldi’s return to growth and to reflect changing consumer preferences. The new strategy emphasizes simplicity and efficiency while reinforcing Lidl’s discounter image....
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Aldi needs more customer data
Aldi must dig deeper into data to get closer to its customers. Germany’s Aldi is doubling down on price to defend its position as the price setter in its domestic...
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Amazon stops offering Fresh home delivery in Germany
After seven years, US-based Amazon is to discontinue its Fresh food delivery service in Germany. The service will cease in Berlin, Hamburg and Munich on 14 December and will be...
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Seven In Ten Younger Consumers Use Self-Checkouts Regularly In Germany
A new study by KPMG and the EHI Retail Institute has found that more than seven in ten (71%) younger consumers (aged 18 to 24) in Germany use self-checkouts regularly...
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German consumers save a record amount on sustainable food
The propensity to buy sustainable products in Germany has fallen to a record low. The GfK Sustainability Index for October fell to 88.1 points for FMCG-goods, thus hitting an all-time...
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ProVeg: Lidl in Germany offers the best value vegan basket
Following the introduction of price parity a year ago, Lidl is now the first German grocer to offer a vegan basket at no extra charge compared to the animal basket,...
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Aldi Süd returns to printed leaflets in Germany
Aldi Süd is returning to paper leaflet distribution in Germany, where it began phasing out and replacing them with digital platforms less than four months ago. Recognising that many shoppers...
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In Germany, Prime members can now shop for groceries from Knuspr on Amazon
A new online grocery superpower has been formed in Germany, with a partnership between US e-commerce giant Amazon and Knuspr, the German subsidiary of Czech online supermarket group Rohlik. The...
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One in two German households are struggling with food prices
Rising food prices hit hard more than half of the German population – especially low-income households – in 2023. According to a representative survey by TeamBank, two out of three...
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Aldi underscores its price leadership
Aldi moves first to permanently reduce prices for olive oil in Germany. The discounter is the reference points for essential food prices in Germany, but rivals Lidl and Kaufland are...
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Lidl Announces Digital Partnership With Disney+
Lidl customers in Germany who use the Lidl Plus app and reach a certain monthly purchase volume will have the option of selecting the Disney+ subscription option ‘Standard with Advertising’...
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Plant-based alternatives generate more sales in Germany than ever before
The market for plant-based meat and dairy substitutes in Germany set a new record in 2023. Sales rose to €2.2 billion, an 8% increase on the previous year, according to...
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