Tag "Németország"
Valentine’s Day spending is expected to hit a new record this year
Valentine’s Day spending is expected to hit a new record this year – sales are not only expected to substantially increase in the US, but also in Germany. German retailers...
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German drugstore leader dm drogerie invests in technology and shopping experience
German drugstore giant dm is outpacing food retailers across Central Europe. Innovative strategies in health-focused retail, omnichannel solutions as well as new store designs set new benchmarks beyond the drugstore...
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HelloFresh’s Ready-To-Eat Brand ‘Factor’ Launches In Germany
Meal-kit firm HelloFresh has launched the ready-to-eat (RTE) meal service ‘Factor’ in its home market, Germany. The launch follows the success of the direct-to-consumer brand in the United States, Canada,...
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NGM: German economic recession drags down Hungarian industry’s performance
The German economic recession is dragging down the performance of Hungarian industry, the Ministry of National Economy (NGM) told MTI on Thursday, commenting on the latest data from the Central...
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Sustainability index at a record low in Germany
The NIQ Sustainability Index 2025 fell to a record low of 91.3 points in January 2025, down from 92.9 points in October. In particular, consumers’ willingness to make sustainable large-scale...
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Carlsberg claims market “first” with Somersby Zero launch
Named Somersby Zero, the company said it is the first alcohol-free cider with no sugar and no calories. Danish brewing major Carlsberg Group has introduced what it says is the...
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Beer consumption in Germany hits an all-time low
In 2024, German beer producers sold just 8.3 billion litres of beer, the lowest volume since reunification, according to the German Statistical Office. Total sales were down 1.4% on the...
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TikTok brings its fulfillment service to Germany
TikTok Shop is preparing to launch in Germany, as indicated by various job postings. Notably, sellers will soon be able to utilize Fulfilled by TikTok (FBT) in Germany. This suggests...
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Inflation slowed in Germany in January
Instead of stagnating as analysts had expected, German inflation slowed in January, according to a report by the German Federal Statistical Office, Destatis, based on preliminary data on Friday. In...
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Lidl steps up expansion
Lidl has taken its foot off the brake when it comes to expanding its international store network. The German discounter is focusing its store opening program on countries where it...
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Globus hypermarkets leverage their own production expertise
German Globus hypermarkets are holding their own in a grocery market dominated by price-wars among discounters and large supermarket operators. Despite a consumer shift away from hypermarkets and a low...
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Kaufland discontinues fulfillment service
German online marketplace Kaufland is discontinuing Fulfillment by Kaufland (FBK). The service will remain active until February 28, after which stored products will be returned free of charge to the...
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Edeka the local supermarket hero of Germany
Independent stores are the lifeblood of the merchant cooperative and German market leader Edeka. Edeka differentiates itself from discount competitors through local sourcing and fresh products. Store designs are tailored...
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Ominous signs in the sky of the German economy: layoffs at supermarket chains
German unemployment has remained low, but the country’s economy is facing increasing challenges. The wave of layoffs, which initially affected industry, has now also reached the service sector. In retail,...
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German Outdoor Advertising Market Breaks Records in 2024
In 2024, the German outdoor advertising market surpassed the €3 billion gross revenue mark for the first time, increasing its share of traditional advertising spend to 9.2%, according to the...
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Beyond Meat partners with McDonald’s to offer plant-based chicken nuggets in France
In France McDonald’s has launched a new plant-based product in collaboration with Beyond Meat: Veggie McPlant Nuggets are now available in 1,560 restaurants across the country. Made from pea protein,...
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Norma – Germany’s last hard discounter
In the shadow of discount giants Lidl and Aldi, the Bavarian family-owned company has been able to grow steadily. A strong focus on regional specialties and an emphasis on private...
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Edeka launches new advertising network in two thousand stores
One of Germany’s leading grocery chains, Edeka, has launched its new nationwide advertising network embracing more than 3,500 digital screens in 2,000 stores. Advertisers will be able to run their...
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ProVeg: Lidl Germany offers the best prices for vegan products
According to a recent survey by ProVeg, Lidl’s basket of plant-based cold cuts, sausages, meatballs, fish sticks, fresh cheese and yogurt, sliced cheese, cooking cream, milk, pizza and breaded slices...
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The growth in the German organic food market is unbroken
According to a report by the German Farmers’ Association (DBV), the German organic food market may have grown by more than 5% in 2024, signalling the sector’s recovery from the...
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Unilever divests German pasta sauces to Italian competitor
Unilever continues its strategic divestment by selling its German pasta sauce range under the Knorr brand to Italian food producer Casalasco. After the sale of brands such as Unox and...
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Aldi Süd has the strongest vegan private label offering in Germany
Aldi Süd is the biggest grocery retailer in Germany in terms of its selection of vegan private label products, the company says citing a Nielsen survey. Aldi Süd currently offers...
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German shoppers open to biometric payments
According to a recent Mastercard survey 43% of German consumers are open to paying with biometric identification at in-store checkouts, an increase of 9% compared to the previous year. Currently...
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Champagne consumption in Germany on the decline
Champagne consumption in Germany has fallen significantly in the last ten years, with 17% less champagne consumed in 2023 than a decade earlier, according to the German Federal Statistical Office....
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dm is working on online pharmacy launch in Germany
dm will launch its own online pharmacy in Germany in 2025 to sell over-the-counter medicines from the Czech Republic. dm is planning to enter the OTC market with its own...
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Eckes-Granini acquires fruit juice concentrate producer in Germany
Eckes-Granini, one of Europe’s leading juice producers, has acquired Wolfgang Jobmann, a specialist in the production of fruit drink concentrates in Germany. The Hamburg-based company has been marketing concentrates for...
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Penny’s ‘Markthalle’ discount concept in Germany
Penny’s marketplace concept in Germany is an evolutionary step towards the supermarket segment. The Rewe discounter differentiates from Lidl and Aldi by emphasizing its convenience proposition. A large food-to-go offer...
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Famous YouTube star donated the entire stock of an Edeka store in Berlin to those in need
MrBeast, one of the world’s most famous YouTube stars, has bought the entire stock of an Edeka store in Berlin and donated it to 15 local charity organisations. In his...
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How Edeka-discounter Netto Marken-Discount differentiates against Lidl and Aldi
Leveraging the brand sourcing expertise of its parent company and German market leader Edeka Group, Netto Marken-Discount offers a “value with choice” discount experience without sacrificing brand choice. Thanks to...
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Spending on snacks up 70% in Germany
German snack consumption has soared in recent years, with spending up 70% since 2018, according to the latest YouGov research. While nearly one in two Germans snack regularly, a third...
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