Tag "mesterséges intelligencia"
SPAR Slovenia innovates with AI-generated advertising
SPAR Slovenia uses AI technologies to create and broadcast advertising videos for digital channels and instore holograms which highlight the company’s customer loyalty programme. AI-generated advertising video SPAR Slovenia launched...
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AI could cause $1.6 trillion impact by 2030 — these retailers lead
Retailers stand to benefit from artificial intelligence, some more than others. The top 207 North American public retailers and restaurants could see nearly $1.6 trillion financial impact through the end...
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Unilever turns to generative AI to cut costs and boost growth
Unilever has teamed up with digital solutions company Accenture to introduce generative AI, in a bid to reduce costs and drive efficiency. The food and drink manufacturer has expanded its...
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Italy Leverages AI To Combat Counterfeiting Of Prosecco
Italian Mint (Istituto Poligrafico e Zecca Dello Stato) has joined forces with Microsoft Italia to combat the counterfeiting of renowned Italian sparkling wines, starting with Prosecco. The partnership will leverage...
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AI regulation enters into force
On 1 August the European Union’s regulation on artificial intelligence, the AI Act entered into force. This article is available for reading in Trade magazin 2024/8-9 The AI Act is...
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Most domestic companies already use artificial intelligence
Artificial intelligence significantly increases the competitiveness of domestic companies – this is supported by the latest research of Magyar Termék Nonprofit Kft., which was conducted in August among companies using...
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LG invests in startups dealing with artificial intelligence and deep technology
LG Electronics (LG) invests in startups specializing in artificial intelligence (AI) and deep technologies. (Enterprises working on deep technologies base their business models on new scientific research results and major...
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Tesco taps AI for hyper-personalised celeb marketing messages
Tesco is using AI to offer customers hyper-personalised video messages, with celebrities acting as spokespeople for community projects, as part of its Tesco Stronger Starts initiative. Developed by creative communications...
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Carrefour implements AI tool to combat food waste
Every day, Carrefour has to discount more than 40,000 items in its 83 largest stores in Belgium alone, purely because they are approaching their expiration dates. As this is hugely costly in...
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AI is a multifaceted story
Artificial intelligence continues to be the most important topic in Silicon Valley, and companies view the new technology favorably, in which they make significant investments, and even base their operations...
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This is how the operation of companies can be transformed due to AI
The rapid development of artificial intelligence (AI) is fundamentally changing workplaces and the economy worldwide. AI not only plays a prominent role in smoothing recruitment processes, but also in identifying...
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Danone prepares for AI-driven economy
Danone SA is exploring a multi-year collaboration with Microsoft to integrate artificial intelligence (AI) throughout its operations. A Danone Microsoft AI Academy will launch to ensure all Danone employees have...
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Mars leverages AI app predicting blood sugar responses to food
Acquiring data about consumers’ blood sugar responses to certain foods is an expensive effort, but it is becoming much cheaper and easier through artificial intelligence (AI). A collaboration between Mars,...
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eGrowcery launches AI recipes
Grocers can customize new tool based on shopper preference and inventory Ecommerce platform eGrowcery announced the release of an AI-powered recipe generator tool that includes 70,000 recipes that grocers can...
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SPAR also helps its small producers with an application based on artificial intelligence
SPAR Hungary has further expanded its partner program for small producers: through the Treasures of the Regions, more than 600 new domestic products are now available in the stores. In...
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A new approach to corporate management is taking over: this is how you can prepare your company for the AI era
The corporate sector is barely past the agile transition, the increasingly widely applied revolutionary technological solutions are already urging another change of approach. According to forecasts, artificial intelligence will increase...
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Rewe opens Europe’s largest autonomous supermarket
Rewe has opened Europe’s largest autonomous supermarket in Hamburg. Its surface area of 1,200 sqm is enough to regain the record from rival Netto. Four check-out systems The German supermarket chain...
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Amazon in AI partnership to help brands measure ad performance
Amazon is collaborating with an artificial intelligence-enabled market insight platform to measure the sales impact of ads across multiple retailers. The e-tail giant and Stackline have rolled out a multi-retailer...
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Alimentaria & Hostelco: sustainability and responsible production in the spotlight
Food and hospitality trade fair Alimentaria & Hostelco took place on 18-21 March in Barcelona. This article is available for reading in Trade magazin 2024/6-7 Functional foods and AI More...
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Retail trade and FMCG have become more attractive to workers
On 25 April Randstad Magyarország published the list of Hungary’s most attractive employers for the 11th time. This article is available for reading in Trade magazin 2024/6-7 According to the...
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PepsiCo experiments with Smart Cans, AI tech to improve personalization
PepsiCo this year used Cannes Lion to preview new experiments that meld marketing, design and technology, with a focus on leveling up personalization. The marketer showed off a new AI...
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EY: More and more domestic companies are using artificial intelligence, the gap between companies is growing
Nearly two-thirds of domestic companies are already using or thinking about introducing artificial intelligence (AI), while 29 percent have not yet dealt with the field in any meaningful way –...
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K&H: an exemplary alliance in the field of artificial intelligence development
The research cooperation agreement signed today by the representatives of the University of Szeged and the K&H Group aims at a more thorough understanding of the functioning of natural human...
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Speciesism in AI could hinder animal welfare reforms and the shift to plant-based diet
Speciesism is a strengthening concept in animal ethics that claims a moral advantage for members of the human species. According to Food Ingredients First, animal rights groups are concerned about...
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Domestic slowdown vs. soaring Temu
NorbertAccording to GKID and Mastercard’s Digital Commerce Survey 2024 report, the Hungarian e-commerce market still showed growth in 2023 (8.5%), but this was a significant decline from the double-digit growth...
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AI didn’t work out for McDonald’s
McDonald’s has announced that it will end its AI-powered ordering technology at its US drive-thru restaurants. The decision came after customers shared funny jokes about the system online. The technology,...
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New crops may conquer farmland
Sweden’s OlsAro, a start-up developing crop varieties resistant to environmental stressors, plans to launch a salt-tolerant wheat variety in the near future. This article is available for reading in Trade...
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Coffee blends made with AI in Finland
An artisan roastery in the Finnish capital has launched a coffee blend developed using AI. This article is available for reading in Trade magazin 2024/6-7 The company hopes the technology...
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Adobe: how consumers use generative AI
A new study from Adobe explores how consumers use generative AI to shop – and how they want to shop. This article is available for reading in Trade magazin 2024/6-7...
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Germany’s Biomarkt partners with AI app
In April Biomarkt Verbund, the association of independent health food stores started a nationwide cooperation with diet planning app Choosy. This article is available for reading in Trade magazin 2024/6-7...
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