Tag "mesterséges intelligencia"
A pilot project on the use of artificial intelligence in cities is launched
The first Hungarian pilot project demonstrating the practical application of artificial intelligence (AI) in public administration, city management and the development of public services at the city level is being...
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Pepsi debuts AI tool to detect sweetness as new flavours launch
Pepsi has launched its new ‘The Sweetest’ campaign, asking fans to use an artificial intelligence (AI) system to test its two new zero sugar Strawberries ‘N’ Cream and Cream Soda...
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International attention in Szeged: the future of artificial intelligence and digitalization in agriculture
The conference entitled “Technology – Data – Intelligence 2025” organized by the Faculty of Agriculture of the University of Szeged and SZTE TTC Zrt. was held with the subtitle “Application...
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Walmart deploys AI for fresh produce monitoring and forecasting
Walmart Inc. continues to improve oversight of its fresh produce supply chain with artificial intelligence technology. The discount giant is deploying custom-built solutions on the Cropin generative AI-equipped agricultural intelligence platform...
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Csaba Kollár: “I am a humanist, but I really like AI”
Csaba Kollár was interviewed in Trade magazin’s Future Talks business podcast series by Szilvia Krizsó. In the article below you can only read excerpts – the full interview can be...
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Walmart to introduce a price prediction system
Walmart’s goal is to strengthen its food supply chain by using a price prediction system to better assess medium- and long-term climate risks, which are relevant to the global agricultural...
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AI trends in 2025: SAP’s predictions
SAP predicts that AI will be embedded in business processes in 2025, playing a key role in data management, decision-making and customer interactions. This article is available for reading in...
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EUR 150bn for AI development in Europe
At the AI Action Summit in Paris this February the “EU AI Champions Initiative” was unveiled: this is a strategy to invest EUR 150bn in European AI start-ups over the...
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New regulation for protecting consumers
On 2 February the AI Act, the European Union’s first regulation on artificial intelligence entered into force. This article is available for reading in Trade magazin 2025/4. The legislation applies...
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Too Good To Go unveils food waste reduction platform
Too Good To Go has launched a new AI-powered platform to help retailers reduce food waste and thus increase profits. This article is available for reading in Trade magazin 2025/4....
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Coca-Cola is testing an AI-powered vending machine
Coca-Cola has unveiled its latest development, the Coke&Go smart cooler at Sydney Airport in Australia, which uses AI and image recognition technology. This article is available for reading in Trade...
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Nearly EUR 6bn in fines since the start of GDPR
DLA Piper reports that EU data protection fines have reached EUR 5.88bn since the GDPR came into effect, from which EUR 1.2bn were imposed in 2024. This article is available...
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Mercadona to introduce personalised AI shopping assistant
A personalised AI-based shopping assistant called MercadonIA makes it easier for Spanish shoppers to plan their weekly meals and shopping. This article is available for reading in Trade magazin 2025/4....
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EY: Hungarian companies are already being attacked with artificial intelligence
Artificial intelligence (AI) has become a common tool for corporate fraud in Hungary, according to a survey conducted by EY with 50 Hungarian compliance and security leaders. According to experts,...
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Hungarians Have Mixed Feelings About Humanoid Robots
From January, humanoid robots have been available in Hungary at prices ranging from 12 to 14 million forints. However, a recent international study shows that most Hungarians remain skeptical about...
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Artificial intelligence: back from the future
At the EuroCIS 2025 trade show retail companies can get first-hand information about the latest AI applications and the technical requirements for using them effectively. This article is available for...
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Last year AI made sure the Christmas shopping experience was a happy one
AI helped consumers to spend smarter last Christmas. According to the Post-2024 Holiday Shopping Survey by Talkdesk, 72% of respondents believe AI has helped them to save money by making...
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AI-generated ads can have a negative influence on consumer perception
According to recent NIQ research, AI-generated advertising may have a negative impact on how consumers perceive brands. This article is available for reading in Trade magazin 2025/2-3 The results of...
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Elek Nagy, President of MKIK, discussed the use of artificial intelligence by SMEs with László Palkovics, Government Commissioner
This morning, Elek Nagy, President of the Hungarian Chamber of Commerce and Industry (MKIK), and László Palkovics, Government Commissioner for Artificial Intelligence, held a discussion on the possibilities of the...
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Gift ideas from AI
Just before Christmas Target’s generative AI-powered Bullseye Gift Finder made its debut in the US. This article is available for reading in Trade magazin 2025/2-3 Available on the app and...
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New AI-based design tool
Alibaba International has launched Pic Copilot, an AI-based e-commerce design tool developed specifically for small and medium-sized businesses. This article is available for reading in Trade magazin 2025/2-3 The tool...
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How does generative AI think? Szeged researchers are looking for answers to the secrets of chatbots
Artificial intelligence (AI) helps us with more and more tasks in our everyday lives, but what happens in the “head” of a chatbot when it answers a question or interprets...
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Consumers mainly use generative AI to search for products
Generative AI is more and more popular among shoppers who would like to see a stronger presence for the technology in their shopping experience. This article is available for reading...
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Consumers want AI labelling on food packaging
According to a recent survey, commissioned by Ingredient Communications and conducted by SurveyGoo in the UK and US in October 2024, 83% of consumers are of the opinion that labels...
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SPAR Group: growing acceptance for AI in retail
AI is conquering the world of retail and both shoppers and retailers are positive about the benefits it can bring, according to recent survey conducted by the SPAR Group in...
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Israeli startup applies artificial intelligence to agriculture
An Israeli startup called Fermata, which applies artificial intelligence (AI) technology to agriculture, has secured a $10 million investment in its development. The Israeli startup, which is developing a “digital...
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Solution to curb product loss
French company Groupement Les Mousquetaires, which represents brands such as Intermarché, Netto and Bricomarché, is introducing an AI-based solution to fight fraud at self-checkouts. This article is available for reading...
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The future of artificial intelligence: efficiency and entertainment
According to the Ipsos AI Monitor 2024 report, 75% of Hungarians already understand what artificial intelligence (AI) is, more than the global average of 67%. However, when asked more specifically...
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M&S INTRODUCING AI TOOL TO HELP CUSTOMERS CHOOSE THE PERFECT WINE
UK retailer Marks & Spencer has introduced a new Wine Finder tool – an AI-powered solution designed to provide personalised wine recommendations based on individual preferences. Marks & Spencer has...
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Will artificial intelligence take over our home appliances?
Online people who don’t even exist in reality, music created with two clicks and mind-reading smartphones – in recent times we have been given an almost frightening insight into what...
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