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Magazine: The problem solver
Date: 2022-03-21 06:03:14
Dr. László Újszászi Bogár is a persuasion and influence technique expert, who also shares his knowledge with students at the universities ELTE and Corvinus. The basics of persuasion technique as...
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Consumer trust and brand equity correlate
Date: 2021-11-26 10:04:50
In the last 18 months the pandemic had an influence on the world of brand building too. Experience is that in times of uncertainty consumers don’t want new innovations but...
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