Tag "Lidl"
Joint strength: Arnold Schwarzenegger and Ralf Moeller star together in the new PARKSIDE campaign
Hollywood meets DIY: in the new campaign of the PARKSIDE DIY brand, Arnold Schwarzenegger and Ralf Moeller appear together for the first time. Standing up for home DIY, with a...
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Lidl versus pastry shops: the supermarket chain offers “Álmodózó” cheaper
As we reported earlier, the Hungarian Confectionery Industry Association expressed concerns that Lidl Hungary is offering the sugar-free national cake, “Álmodozó”, at a much lower price than the price offered...
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Sustainability in the pressure of time
Sustainability is no longer just a moral issue, but an economic, social and environmental imperative. This article is available for reading in Trade magazin 2025/8-9. FAO, GREEN BRANDS and the...
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German retailer Lidl sets increasingly high animal welfare standards
In accordance with the rules for dairy products in Germany, which will be revised until the end of 2025, products such as cottage cheese, fresh cream, sour cream, cream cheese...
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Lidl: technology also helps on the road to climate neutrality
Lidl is testing an AI-powered tool in Switzerland that measures the CO2 emissions of products across the entire value chain, using a standardised methodology. This article is available for reading...
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Lidl sells the Sugar-Free Cake of the Year for 1,199 forints
From August 28, Lidl Hungary will offer its Sugar-Free Cake of the Year 2025, the “Dreamer”, for just 1,199 forints. This is well below the 1,800–2,000 forints estimated by experts,...
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Lidl to launch ‘Live Well’ logo linking health and sustainability
Lidl GB is set to become the first UK discounter to introduce a health label on its own-label range that also incorporates sustainability criteria. Rolling out later this year, the...
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Lidl supports disadvantaged young people with 10 million forints
The limited edition sneaker launched as part of the Lidl and Tisza Cipő collaboration attracted great interest, and Lidl added another one and offered 12 models with unique motifs for...
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Rewe Group strengthens convenience competence
Rewe Group is reaffirming its role as Germany’s leading innovator in the convenience retail segment. The retail giant has launched its first highway-based Rewe To Go and expanded its autonomous...
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Lidl Switzerland Sees ‘Record’ Growth In Cheese Exports In 2024
Lidl Switzerland saw record cheese export growth in 2024, marking its strongest performance since entering the market 15 years ago. The discounter exported 4,021 tonnes of cheese in 2024, representing...
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An icon was born with the collaboration between Lidl and Tisza Cipő
After weeks of speculation, Lidl has finally pulled the curtain back: it has created a truly exclusive sneaker for its fans in collaboration with the legendary Tisza Cipő. The first...
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Lidl shifts into higher gear: becomes official partner of Red Bull Showrun
Lidl Hungary and Red Bull have come up with another exciting collaboration and have joined one of the most spectacular urban events in motorsport, the Red Bull Showrun, as an...
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The weather is good, the 43rd Lidl Balaton swim will be held this Saturday, you can enter again
Based on the weather forecast of the HungaroMet Siófok Observatory, the organizer, Budapest Sports Office, with the agreement of the Balaton Water Police Chief, has decided to HOLD the 43rd...
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Lidl’s “Deluxe” Move in Bakery: A New Layer in the Discounters’ Premiumization Strategy
Lidl is quietly premiumizing its bakery section – inviting shoppers to see rustic breads as crafted indulgence, not discount staples. Lidl has taken a notable step forward by introducing its...
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With its first non-food store, Lidl is taking on Action and TEDi
For the first time, Lidl has opened a store that offers only non-food products. Under the name “Home & Living,” the retailer is showcasing six private labels in a store...
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Lidl innovates with recycled bottles – its own-brand offering is getting greener
Lidl Hungary has taken another important step towards sustainability: it has renewed the packaging of its own-brand soft drinks, so that from now on the PET bottles of 38 products...
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The discount chain is renewing the packaging of PET bottled soft drinks
Lidl Hungary is committed to optimizing the packaging of its own-brand products, and will gradually renew the bottles of its own-brand soft drinks from 2024. Thanks to its latest measure,...
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More than half a billion bottles were returned in Lidl stores
Lidl has achieved significant results in the return of plastic bottles, aluminum cans and glass. By mid-July, customers had returned more than 500 million beverage packaging to Lidl’s REpoints. With...
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Lidl to introduce digital deposit receitps in Germany
From August 4, 2025, Lidl will introduce digital bottle deposit receipts across all its stores in Germany. With the new system, customers can automatically store the refund amount for returned...
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The Lidl collection is back: logoed clothes, slippers and accessories in stores
Lidl will once again bring its own branded clothing collection to Hungarian stores from July 24, 2025. This time, customers can also choose from limited-time, logoed pieces: leisurewear, sports shoes,...
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German building minister: apartments could be built above supermarkets
Germany’s Building Minister Verena Hubertz is urging major retail chains such as Lidl and Aldi to construct apartments on top of their stores. She argues that this could help ease...
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Albert Heijn discloses methane emissions in “world first” move
The grocery chain revealed its methane emissions accounted for approximately 14% of its total greenhouse-gas footprint in 2024. Albert Heijn has disclosed its methane emissions, a move described by NGO...
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A new era at Lidl: iconic bags in a greener guise
Lidl Hungary has introduced a surprising yet welcome innovation: it has completely redesigned its iconic shopping bag range. The new bags are not only more environmentally friendly but remain affordable...
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Lidl Balaton swim is approaching
Next week, on July 26, the 43rd Lidl Balaton Swim, one of the most popular Hungarian leisure sports events, will be held. The event, which is also considered a curiosity...
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Retail kept its position in terms of employer attractiveness
Honouring Hungary’s most attractive employers, the Randstad Awards have been presented for the 12th time. This article is available for reading in Trade magazin 2025/6-7. Randstad has interviewed 170,000 employees in...
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The Lidl Balaton swim is approaching
One of the most popular leisure sports events in Hungary, the 43rd Lidl Balaton Swim, is approaching. More than 10,000 people will take on the 5.2-kilometer distance, which requires serious...
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Auchan Plans To Sell 19 French Stores To Lidl
Auchan is considering the sale of 19 stores in France to Lidl, as it seeks to improve its financial position and reduce the need for further lay-offs. The transaction includes...
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Lidl Switzerland Tests AI-based Solution For Managing Climate Data
Lidl Switzerland is testing an AI-supported tool that will help calculate and share CO2 emissions from products along the entire food value chain in a consistent manner. The pilot project,...
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Lidl supports the Foundation for the Development of the Heim Pál Children’s Hospital
Lidl Hungary has been supporting the Heim Pál Children’s Hospital Development Foundation for six years now, and now the company has decided to extend the support agreement again. Over the...
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Lidl makes sure that festival-going is stylish this year too
Summer is for festivals, and Campus cannot be complete without Lidl this year either. Lidl Hungary is once again welcoming visitors to one of the most exciting locations of the...
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