Tag "Lidl"
Lidl UK’s plant-based sales are booming
In 2025 Lidl UK realised a 694% annual sales growth with its private label meat-free and plant-based dairy products, exceeding its 400% target by far. This article is available for...
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Lidl extends sponsorship deal with UEFA
Lidl will remain the official sponsor of the Europa League and Conference League for the 2025-2026 season. According to the discounter chain, the partnership is paying off: the Nielsen Global...
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Mercadona Extends Dominance In Spanish Grocery Sector
Mercadona has solidified its position as the undisputed market leader in the Spanish grocery sector, new data has revealed. Data from Worldpanel by Numerator reveals that Mercadona achieved a 27.3%...
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Lidl’s initiative received a prestigious award
With its “Circulation with Students” program supporting environmentally conscious decisions of young people, Lidl Hungary received the Symbol of Sustainability Award. The initiative aims to educate the next generation about...
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Lidl Boosts Investments In Spain
German retailer Lidl has reinforced its commitment to Spain, investing in the country’s economy and its own expansion. The discount retailer allocated €8.2 billion to purchasing Spanish products and its...
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Lidl launches new international campaign with a clear message
Lidl is launching its first international image campaign in 31 European countries with the slogan “It’s really worth it.”, which builds on emotions and conveys an important message to customers....
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ALDI SÜD Reveals Its Food Range is Now 56.4% Plant-Based
ALDI SÜD has been significantly expanding its plant-based range in recent years, and now offers over 1,400 vegan-labelled products. This is more than double the number that were available in...
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Four Lidl products and one product line received the Value and Quality Grand Prize
Lidl Hungary once again successfully participated in the Value and Quality Grand Prix Competition: this year, it won the prestigious award with four products and one product line. The awards...
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Pensioner vouchers: each chain entices customers differently
In early September, the distribution of food vouchers for pensioners began, and retail chains are outbidding each other with special offers for seniors. From Auchan to Tesco, every retailer has...
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Lidl Hungary’s food rescue program helped 700 people in need
Lidl Hungary’s food rescue program continued this summer. The company has been donating leftover food from summer festivals and events to charity for years. The vegetables, fruits and baked goods...
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Lidl continues its partnership with the UEFA Europa League and the UEFA Conference League
Following a fantastic European football season, Lidl will continue its partnership with the UEFA Europa League and the UEFA Conference League as an official partner in the 2025/26 season. Lidl’s...
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Coupon war over pensioner vouchers: Lidl and Aldi both offer extra discounts
The mailing of food vouchers for pensioners has started, and the two large discount chains responded quickly: Lidl and Aldi are also supporting the elderly with a special promotion. According...
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Sustainability in the pressure of time
Sustainability is no longer just a moral issue, but an economic, social and environmental imperative. This article is available for reading in Trade magazin 2025/8-9. FAO, GREEN BRANDS and the...
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German retailer Lidl sets increasingly high animal welfare standards
In accordance with the rules for dairy products in Germany, which will be revised until the end of 2025, products such as cottage cheese, fresh cream, sour cream, cream cheese...
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Lidl coupons added to pensioners’ food vouchers
The delivery of the 30,000-forint food vouchers for pensioners has not even begun, and Lidl has already announced its own promotion. According to the retail chain’s flyer, from September 4,...
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Joint strength: Arnold Schwarzenegger and Ralf Moeller star together in the new PARKSIDE campaign
Hollywood meets DIY: in the new campaign of the PARKSIDE DIY brand, Arnold Schwarzenegger and Ralf Moeller appear together for the first time. Standing up for home DIY, with a...
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Lidl versus pastry shops: the supermarket chain offers “Álmodózó” cheaper
As we reported earlier, the Hungarian Confectionery Industry Association expressed concerns that Lidl Hungary is offering the sugar-free national cake, “Álmodozó”, at a much lower price than the price offered...
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Lidl: technology also helps on the road to climate neutrality
Lidl is testing an AI-powered tool in Switzerland that measures the CO2 emissions of products across the entire value chain, using a standardised methodology. This article is available for reading...
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Lidl sells the Sugar-Free Cake of the Year for 1,199 forints
From August 28, Lidl Hungary will offer its Sugar-Free Cake of the Year 2025, the “Dreamer”, for just 1,199 forints. This is well below the 1,800–2,000 forints estimated by experts,...
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Lidl to launch ‘Live Well’ logo linking health and sustainability
Lidl GB is set to become the first UK discounter to introduce a health label on its own-label range that also incorporates sustainability criteria. Rolling out later this year, the...
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Lidl supports disadvantaged young people with 10 million forints
The limited edition sneaker launched as part of the Lidl and Tisza Cipő collaboration attracted great interest, and Lidl added another one and offered 12 models with unique motifs for...
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Rewe Group strengthens convenience competence
Rewe Group is reaffirming its role as Germany’s leading innovator in the convenience retail segment. The retail giant has launched its first highway-based Rewe To Go and expanded its autonomous...
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Lidl Switzerland Sees ‘Record’ Growth In Cheese Exports In 2024
Lidl Switzerland saw record cheese export growth in 2024, marking its strongest performance since entering the market 15 years ago. The discounter exported 4,021 tonnes of cheese in 2024, representing...
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An icon was born with the collaboration between Lidl and Tisza Cipő
After weeks of speculation, Lidl has finally pulled the curtain back: it has created a truly exclusive sneaker for its fans in collaboration with the legendary Tisza Cipő. The first...
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Lidl shifts into higher gear: becomes official partner of Red Bull Showrun
Lidl Hungary and Red Bull have come up with another exciting collaboration and have joined one of the most spectacular urban events in motorsport, the Red Bull Showrun, as an...
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The weather is good, the 43rd Lidl Balaton swim will be held this Saturday, you can enter again
Based on the weather forecast of the HungaroMet Siófok Observatory, the organizer, Budapest Sports Office, with the agreement of the Balaton Water Police Chief, has decided to HOLD the 43rd...
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Lidl’s “Deluxe” Move in Bakery: A New Layer in the Discounters’ Premiumization Strategy
Lidl is quietly premiumizing its bakery section – inviting shoppers to see rustic breads as crafted indulgence, not discount staples. Lidl has taken a notable step forward by introducing its...
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With its first non-food store, Lidl is taking on Action and TEDi
For the first time, Lidl has opened a store that offers only non-food products. Under the name “Home & Living,” the retailer is showcasing six private labels in a store...
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Lidl innovates with recycled bottles – its own-brand offering is getting greener
Lidl Hungary has taken another important step towards sustainability: it has renewed the packaging of its own-brand soft drinks, so that from now on the PET bottles of 38 products...
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The discount chain is renewing the packaging of PET bottled soft drinks
Lidl Hungary is committed to optimizing the packaging of its own-brand products, and will gradually renew the bottles of its own-brand soft drinks from 2024. Thanks to its latest measure,...
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