Tag "Lidl"

Hard clearance vs. Brand outlet: A closer look at Lidl’s international non food outlet formats

Non-food is becoming a strategic pillar in Lidl’s store concept. Outlet formats reveal how differently Lidl handles overstock and brand perception. Germany and Czechia illustrate two contrasting paths from clearance...

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Lidl’s digital loyalty program saved Hungarian families more than 22 billion forints

More than half of Lidl’s customers already use the market-leading supermarket chain’s digital loyalty program, Lidl Plus, which saved Hungarian households 22.7 billion forints last year. The data clearly shows...

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Urban discount: How Lidl discounters advance into inner Berlin

Lidl is advancing into the heart of Berlin. Struggling department stores are opening unexpected entry points for the discounter. What does it take for discount retail to work in inner-city...

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Public wages: a store manager at Lidl could earn over a million in 2026

According to the latest job advertisement summary by Világgazdaság, Lidl will continue to offer uniform salaries in several positions in 2026, above the Hungarian retail average: the store manager salary...

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Lidl Hungary won the TOP Employer award again this year

Lidl Hungary can once again boast the “Top Employer” certification in 2026, which confirms the company’s employee-centric operation and continuously improved HR practices. The international recognition is a feedback that...

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Lidl launches Singer sewing machine sale: the star product arrives for under 40 thousand forints

From January 15, Lidl will expand its sale offering with more products related to sewing and creative hobbies, centered on a Singer sewing machine. The legendary brand’s product will be...

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Fresh chicken will be cheaper at Lidl from January: price reductions of up to 24 percent are possible

Lidl Hungary will significantly reduce the prices of several fresh chicken products from January 13. According to the supermarket chain, the measure is part of the January price reduction program,...

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Lidl To Invest €600m In Spain, Targets 300 Stores In Portugal

Lidl Spain plans to invest €600 million by February 2027, with the primary focus on expanding its store network, mainly in large cities. According to Spanish dailies Expansión and Cinco...

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Lock on the bag: a Hungarian shop photo goes viral, while plastic bags are already being phased out in several markets

A photo circulating on social media has once again drawn attention to the small but spectacular “loss prevention” solutions that can appear in retail: the photo shows a locked bag...

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Lidl is the main sponsor of Veganuár™ 2026: the year starts with new vegan products and discounts

Lidl Hungary joins the global Veganuár™ 2026 initiative as a main sponsor, which encourages consumers to try a plant-based diet every January. The company supports customers’ conscious choice with a...

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Record Christmas at Lidl in Great Britain: turnover of over £1.1 billion in four weeks

Lidl’s British subsidiary had a strong Christmas period: according to the discount chain, its turnover increased by 10 percent year-on-year in the four weeks ending December 24, and its revenue...

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Same basket, different purchasing power: Lidl price test highlights European differences

In Europe, not only do food prices vary dramatically from country to country, but also how much the same basic basket “hurts” compared to local wages – a comparison conducted...

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Lidl recalls Bryndza

Lidl Hungary Ltd. has recalled Pilos bryndza made from sheep and cow’s milk – the notice published on the website of the National Trade and Consumer Protection Authority (NKFH) on...

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Awards at Lidl: The company’s activities have been recognized in several areas

Lidl Hungary has received several prestigious professional awards in recent months, which have rewarded the company’s quality products, responsible employer operations and innovative marketing communications. These clearly confirm the company’s...

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Lidl Austria Expands Electric Supply Fleet

Lidl Austria has announced the expansion of its electric supply fleet, which will comprise 20 trucks by the end of the year. A new charging park at Lidl’s logistics centre...

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It’s really worth coming together: Lidl and its customers make Christmas more beautiful for 2,000 disadvantaged children

Lidl Hungary’s festive collaboration this year proved that the power of joint assistance can bring tangible miracles even in the midst of the Christmas season. With the help of its...

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Lidl wins For a Sustainable Future Award: recognition for business transformation

Lidl Magyarország has won the For Sustainable Future Award in the Business Transformation category, presented by the Business Council for Sustainable Development in Hungary (BCSDH). This award recognises Lidl’s commitment...

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Price reduction at Lidl: Popular butters are available for less

Lidl Hungary continues its price reductions and will permanently reduce the price of another basic food product from December 16. The company is passing on the price advantage resulting from...

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We took you on a flight! (Part 2)

On 22-26 September Trade Airlines took care of more than 1,100 passengers at the airport set up in Hunguest Hotel Pelion in Tapolca. At the Business Days conference organised by...

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Lidl, Novartis and HungaroControl are also among the best places to work

The competition for the Caring Workplace of the Year 2025 award ended with the victory of Novartis Hungária Kft., HungaroControl Zrt., and Hydro Extrusion Hungary Kft., where LIDL Hungary and...

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Pressure on retail chains continues to grow — warns Lidl Hungary CEO

A further increase in the special retail tax would endanger the operation of store chains in Hungary – this was stated by Zita Szlavikovics, the CEO of Lidl Hungary, in...

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Lidl is again the sponsor of the Women’s Handball World Championship

Lidl continues to support the international sport of handball and has become the official fresh food partner of the 2025 Women’s Handball World Championship, strengthening its commitment to women’s sports...

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Lidl: another special tax increase could lead to chain closures in the Hungarian market

Further increases in the special retail tax could lead to store closures in Hungary – this was stated by Zita Szlavikovics, the CEO of Lidl Hungary, in an interview with...

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It’s really worth it for the most beautiful moments – Lidl has launched a special campaign

Lidl Hungary has launched a special Christmas campaign this year, which goes beyond traditional holiday marketing activities and is also complemented by a fundraising campaign.  The discount chain is inviting...

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Lidl maintains its success: It remains the most attractive workplace in retail

Lidl Hungary has won the Most Attractive Workplace of the Year award in the retail category for the fourth time in a row.  The prestigious recognition was awarded to the...

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Schwarz Digits Invests €11bn In New Data Centre

Schwarz Digits, the IT and digital division of Lidl and Kaufland parent Schwarz Group, is investing €11 billion to build a new data centre in Lübbenau, Germany. By the end...

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Lidl customers helped with 158 tons of food at the Food Bank’s Christmas sale

An extraordinary collaboration accompanied this year’s Christmas fundraising campaign of the Hungarian Food Bank Association, which Lidl Hungary also joined.  Between November 14 and 16, the Food Bank collected non-perishable...

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Lidl cookbook published

Lidl Hungary is publishing another element of its well-known and deservedly popular series: the 11th Lidl cookbook titled “A pinch of laziness” is here. The volume is about what many...

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Gold medal and Champion award winning wines on the shelves of Lidl stores

More than ten years ago Lidl Magyarország launched its Lidl for Hungarian Suppliers programme, which includes the Lidl Wine Expo Hungary event series, to promote Hungarian wines and help domestic...

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Lidl employees received the Grand Prize for Hungarian Commerce

Two Lidl Magyarország employees who have been working for the company for over 20 years have received prestigious professional recognition. Beáta Lampertné Pisch, a store employee at the Lidl store...

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