Tag "karácsony"

Gift sets: the stars of Christmas

This article is available for reading in Trade magazin 2024/8-9 Péter Tóth, trade marketing manager of L’Oréal Magyarország says consumers are largely influenced by prices and discounts, primarily because of...

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Traditions and trends

In the Christmas period there is a great opportunity for manufacturers and distributors to introduce new products and make existing ones more attractive through promotions and special packaging – and...

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Sweet future with cocoa – or without it

On 4 July the Association of Hungarian Confectionery Manufacturers hosted a press event in the Mozart Hall of Novotel Budapest City & Budapest Congress Centre. This article is available for...

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Inflation, cost of living to impact majority of holiday shopping plans

Nearly two-thirds of U.S. consumers say that high prices will impact their holiday spending, while a small chunk of consumers plan to delay holiday season celebrations. That’s according to a...

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Boosted by cocoa

Although the food inflation in Hungary has eased by now, the global cocoa market is still demand-driven. This predicts that the end-of-year festive season’s star sweets, Santa Claus figures, Christmas...

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This Christmas shoppers will be using technology to hunt for the best deals

In the 2023 Christmas season online sales are estimated to have reached USD 1.17tn globally, a 3% increase from the previous year. This article is available for reading in Trade...

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There are places where the Christmas product range is already on the shelves

At the end of August, when summer is still palpably present and the school season has just started, Aldi decided to take a surprising step. On August 26, the German...

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Retailers are already preparing for the Christmas rush

Although Christmas is still a long way off, retailers have already started intensively dealing with the end-of-the-year season at the beginning of June. Due to global geopolitical tensions and challenges...

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Sustainability was less important at Christmas

Rondo Hullámkartongyártó Kft. surveyed the Christmas gift wrapping habits of Hungarians in November (by asking around 1,000 people), and compared the data for 2023 and 2022. This article is available...

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Lidl, Marks & Spencer The Big UK Christmas Winners: NIQ

Apart from discounter Lidl, Marks & Spencer was Britain’s fastest growing supermarket in the Christmas quarter, industry data from NIQ has shown. NIQ said M&S’s food sales on a value...

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Lidl’s Christmas commercial won the Audience Award

Lidl Hungary “The wonder of special moments: a magical Christmas!” won the Christmas TV commercials 2023 – Audience Award voting, which was announced by Trademagazin for the first time this...

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You can even pay for the last purchases of the year with a SZÉP card at Auchan

Auchan stores will be open until noon on December 24, taking into account customer needs and habits. According to the usual Sunday schedule, depending on the store, they open at...

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These are the gifts Hungarian kids long for

Children want a pet, a mobile phone and a joint family holiday this Christmas – according to the responses of kindergarten and primary school students interviewed in the Etele Plaza...

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As part of the Csillagszóró campaign, 1,720 disadvantaged children will receive a personalized Christmas surprise

The Hungarian Maltese Charity Service brings personalized Christmas gifts to 1,720 underprivileged children. The employees of the charitable organization collected the wishes of the children of families living in difficult...

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Auchan customers collected 32 and a half tons of donations for the Hungarian Red Cross

The Hungarian Red Cross was able to collect a record amount of donations, almost double that of last year, in Auchan stores. During the first two weekends of Advent, Auchan...

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Domestic McDonald’s restaurants will be closed on December 24

Keeping in mind the interests of employees and their families, domestic McDonald’s restaurants will be closed from 6 a.m. on December 24. The initiative is not new, as most of...

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Twenty-five thousand families will be helped this year by the Joy of Giving! charity event

About 25,000 gift packages were made by the Hungarian Maltese Charity Service It’s a pleasure to give! in its campaign, which the love service delivers to those in need even...

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The Budapest markets will be open every day from December 18 to 24

he markets in Budapest are prepared with a festive offer and will be open every day from December 18 to December 24, on the latter day usually from 12 to...

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Thousands of children living in extreme poverty got clean clothes

With a national campaign, Persil drew attention to a special type of deprivation, the hygienic poverty affecting young children. The brand – like last year – not only presented the...

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Lidl helps more than 2,000 families at Christmas

Lidl Hungary considers social responsibility to be a matter of its heart, in the spirit of which it has been organizing a fundraising program for many years, including on the...

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A donation instead of a corporate gift: foodora put a twist on the Christmas tradition

More than 1,300 families in need will receive food, and the patients of Ronald Házak will receive toys and books as part of foodora’s charity campaign. This year, the company...

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Costa Coffee’s holiday message: a good Christmas is not just a perfect Christmas

Shopping, crowds and the pursuit of perfection – we Hungarians would let these things go from Christmas. This Christmas, Costa Coffee encourages us to do just that: don’t insist on...

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Kifli also delivers on the 24th, most customers shop during the holiday week

Kifli.hu asked its customers again this year what their plans are as the holidays approach and how they are preparing for Christmas. The results collected from nearly 1,000 responses are...

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The majority of Hungarians do not gain weight during the holidays

The holidays are coming, and most households put a menu on the holiday table. Many people are already predicting how much excess weight they will end December with. However, according...

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Viewpoint: four out of five Hungarians prepare gifts for Christmas

79 percent of Hungarians are preparing for Christmas with gifts this year as well – according to a telephone poll conducted by the Nézőpint Institute, the results of which were...

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For a stress-free holiday: simple and budget-friendly Christmas recipes

The holiday season can be a headache for many, but there is no need to worry for those who can only deal with preparations at the last minute, but still...

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’Tis the season for Chocolate. Christmas sales on the up: Euromonitor International expert

Seasonal chocolate sales are on the rise again helped by European consumers who buy and eat more chocolate than anywhere else in the world, according to a Euromonitor International industry...

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(HU) SWEET VALLEY Fügekoszorú

Sorry, this entry is only available in HU....

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HELL helps 5,000 families with durable food packages

HUF 50 + HUF 15 million donation – the HELL company group is helping the residents of the Borsod-Abaúj-Zemplén county this Christmas: needy families in eighteen Borsod settlements will receive...

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10 million Fa helps responsible domestic companies in giving gifts ​

This year, the national community of 10 Million Trees is once again calling the attention of companies that think responsibly about the environment and the green future to give the...

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