Tag "influenszer marketing"

TheVR Mekis’ favorite: Influenza-inspired menu at McDonald’s

TheVR Mekis’ favorite: Influenza-inspired menu at McDonald’s
Date: 2024-10-14 11:56:22

From October 14, the new menu of McDonald’s, the favorite of TheVR Mekis, will be available in Hungary, which will be sold at a price of HUF 3,460, without soft...

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The maximum fine that can be imposed by the GVH has been seriously increased

The maximum fine that can be imposed by the GVH has been seriously increased
Date: 2024-09-16 12:03:16

The maximum fine that can be imposed by the GVH has been seriously increased – it was announced at the joint conference of the Hegymegi-Barakonyi and Fehérváry Baker & McKenzie...

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Is the time of celebrities over? This is how customer behavior will change in 2024

Is the time of celebrities over? This is how customer behavior will change in 2024
Date: 2024-06-12 13:18:44

Consumers are becoming more and more aware, and they are less affected by traditional purchase promotion advertisements. Celebrities are also starting to lose their ability to influence, even opinion leaders...

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Hungarians write the future of video content production: the RECnGO software company cooperates with the Chinese market-leading hardware manufacturer

Hungarians write the future of video content production: the RECnGO software company cooperates with the Chinese market-leading hardware manufacturer
Date: 2024-06-05 10:44:06

RECnGO’s name is now known to almost everyone who is involved in the production of quality video materials, whether as a hobby or at a professional level: the Hungarian startup’s...

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GVH is acting on behalf of consumers following popular flu remedies

GVH is acting on behalf of consumers following popular flu remedies
Date: 2024-05-21 12:17:26

It is in the fundamental interest of consumers who follow popular domestic flu products to be clearly informed about the advertising nature of individual content. The Economic Competition Authority (GVH)...

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There is quite a bit of chaos in the advertising of flu products across Europe

There is quite a bit of chaos in the advertising of flu products across Europe
Date: 2024-02-14 12:15:13

The Economic Competition Authority also took part in the joint investigation of the European Commission and the Consumer Protection Cooperation Network (CPC) of the member states’ authorities, which reviewed the...

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88% Of Consumers Have Purchased Products Based On Influencer Recommendations

88% Of Consumers Have Purchased Products Based On Influencer Recommendations
Date: 2023-12-01 09:14:09

A study by creator marketing platform Vamp has found that 88% of consumers say that they have purchased something based on an influencer recommendation in the past six months, with...

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Here is the latest broadcast of the GVH Podcast

Here is the latest broadcast of the GVH Podcast
Date: 2023-08-15 13:16:57

What rules do influencers, or opinion leaders in Hungarian, have to comply with? Who is responsible if the influencer does not display the ad clearly? Those who listen to the...

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Gyermelyi launches a cooking competition with influencers

Gyermelyi launches a cooking competition with influencers
Date: 2022-11-24 11:26:45

The influencer cooking competition called Recipe Roulette, which started on November 10, can be viewed on Gyermelyi’s YouTube channel and website. In the online series, for 4 weeks, the influencers...

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GVH has renewed its information on the influencer marketing

GVH has renewed its information on the influencer marketing
Date: 2022-11-10 11:32:51

The Economic Competition Authority (GVH) has updated its information on influencer marketing in order to help market players with up-to-date practical advice in developing their law-abiding behavior, while also underlining...

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