Tag "hűségkártya"
Controversy has erupted over Tesco’s CEO’s proposal regarding loyalty card data
Date: 2024-09-20 11:23:50
Ken Murphy, CEO of Tesco, has sparked a lively debate in the UK with his new proposal to use loyalty card data. According to an article in The Telegraph, Murphy...
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Tesco supported pensioners with HUF 2.6 billion and it is not stopping there
Date: 2024-07-22 12:17:49
Since April 2022, Tesco has supported pensioners with around HUF 2.6 billion with its pensioner Tuesday promotion, in the framework of which customers with a pensioner’s card and loyalty card...
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RetailZoom: A vásárlói hűség a mentőöv az inflációs válság idején
Date: 2023-11-15 11:45:32
A RetailZoom ügyvezető igazgatója, Andreas Christou a Business Daysen elhangzott idei prezentációjában a már megszokott piaci áttekintésen túl a résztvevők fókuszát tágítani igyekezvén a számok és trendek mellett arról is...
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Hungarian-owned retail chains: growing gap between Budapest and the rest of the country
Date: 2023-06-15 14:10:16
This article is available for reading in Trade magazin 2023/6-7. Growing gap between Budapest and the country Andreas Christou, managing director of RetailZoom gave a presentation on the market...
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New week, new discounts at Tesco
Date: 2023-06-08 11:00:56
Tesco is raising the stakes again in terms of available discounts. Between June 8 and 11, thanks to the tripling coupon in the Clubcard application, three times Clubcard points will...
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Carrefour to trial subscription service
Date: 2021-11-08 17:48:38
Until the end of the year Carrefour is testing a subscription service called Carrefour +, which allows customers to benefit from a 15-percent discount on products. The service costs EUR...
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Magazine: Last year’s best promotions rewarded again
Date: 2021-06-08 07:11:41
On 29 April Trade magazin organised the ‘Most successful promotion of the year’ contest’s award ceremony and conference day for the 13th time this year. FMCG promotion campaigns entered the...
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Retailers in 2021: Online presence in offline stores
Date: 2021-05-11 10:16:25
In 2021 most shoppers still visit physical stores because they want to ‘experience’ the product. They want to see it, hold it in their hands and try it before spending...
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Reusable bamboo coffee cup doubles as mobile loyalty card
Date: 2021-04-30 08:50:10
The UK’s Panda Packaging team have created a fun, easy way for customers to earn rewards from brands, while also reducing plastic waste. Panda Packaging’s reusable bamboo cups include an...
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Lidl Belgium Introduces Digital Loyalty Card
Date: 2020-02-11 08:50:02
Lidl Belgium has announced that it has rolled out its first customer loyalty card through the Lidl Plus app. The loyalty programme will allow shoppers to receive their cash register...
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Tesco battles discounters with paid-for loyalty card
Date: 2019-11-18 13:30:14
Tesco becomes the first major British supermarket group to offer a subscription customer loyalty scheme. This serves as a weapon in its fight against German-owned discounters. No less than 19...
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S Group informs shoppers about their buying habits
Date: 2018-11-20 13:04:53
S Group, Finland’s largest retailer, gave customers access to their shopping history. S Group has been collecting detailed shopping data for years through its popular loyalty card, which is owned...
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