Tag "herbow"
Gentle, safe and conscious
In 2025 the baby and child hygiene and body care category was first and foremost influenced by demographics, the impact of price increases, growing price-sensitivity, and shifting demand toward premium...
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Short wash cycle, long-lasting effect
Retail demand for household cleaning products – including detergents – in Hungary remained stable overall in 2024-2025, with slight growth. This article is available for reading in Trade magazin 2026/02-03...
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An experience beyond scent
According to NielsenIQ data, in Hungary the fabric softener category generated HUF 43bn sales in 2025, with a 1.8% rise in value and a 3.1% increase in volume. This article...
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Another successful trade fair presence by the Future Store
Trade magazin, the official journal of SIRHA Budapest 2024 was present at the trade fair with its traditional Future Store Innovations stand, showcasing the latest product innovations, technological solutions and...
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SIRHA Budapest 2024 – summary video
As an accompanying event of the SIRHA Budapest 2024 exhibition, it was organized again this year on March 5-7. between Trade magazine, as the official newspaper of the exhibition, the...
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