Tag "herbow"

An experience beyond scent

According to NielsenIQ data, in Hungary the fabric softener category generated HUF 43bn sales in 2025, with a 1.8% rise in value and a 3.1% increase in volume. This article...

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Short wash cycle, long-lasting effect

Retail demand for household cleaning products – including detergents – in Hungary remained stable overall in 2024-2025, with slight growth. This article is available for reading in Trade magazin 2026/02-03...

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Another successful trade fair presence by the Future Store

Trade magazin, the official journal of SIRHA Budapest 2024 was present at the trade fair with its traditional Future Store Innovations stand, showcasing the latest product innovations, technological solutions and...

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SIRHA Budapest 2024 – summary video

As an accompanying event of the SIRHA Budapest 2024 exhibition, it was organized again this year on March 5-7. between Trade magazine, as the official newspaper of the exhibition, the...

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