Tag "Gen Z"
Generation Z: new rules on the labour market
A report entitled “Gen Z as Employees” was prepared by Quantum Digital Student Cooperative in August 2025, in collaboration with partners (Diverzum, SteiGen, PwC and DreamJobs). The report promises to...
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Large Generation Z research conducted: They are sensitive to overload
An uncertain future, conscious young people, and the question of how the world of education and work is preparing for it. Uncertainty is almost a natural state in the lives...
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5.4 billion on nutritional supplements, travel and phones
One of the most successful Hungarian startups, Diverzum, has reached the one billion milestone. In Western countries, it is already a proven practice for brands to address and help young...
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Young people are becoming more conscious about skin care
According to Helia-D’s representative research, the majority of Hungarian women aged 20-39 already include facial cleansing, hydration and sun protection in their morning routine. In response to customer demands, the...
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“Employer Branding: the love affair of marketing and HR”…
In June the first joint Employer Branding Conference of the Hungarian Marketing Association (MMSZ) and Marketing Art was held. Trade magazin was the event’s media partner. This article is available...
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