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Tag "fogyasztói hűség"
Loyalty reloaded – who is going to win the loyalty war in 2025?
Date: 2025-10-01 12:18:17
Consumer loyalty has never been so volatile and numerous international studies (Salesforce, PwC, McKinsey) warn that trust is quickly undermined by fragmented systems – when CRM, newsletter distribution and loyalty...
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How are successful companies tuned to their customers?
Date: 2022-01-28 10:22:30
According to the results of this year’s KPMG Global Customer Experience Excellence survey, a high level of digitalisation, being sensitive to social issues and giving priority to earning the loyalty...
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