Tag "Darwin’s Marketing Evolution"
Magazine: Brand loyalty: similarities between the generations of grandparents and grandchildren
Brand loyalty isn’t age-dependent – revealed an online survey conducted by Budapest Metropolitan University (METU) and Darwin’s Marketing Evolution in March, with more than 1,000 participants belonging to 4 generations....
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Brand Loyalty: the common thing in the generation of grandparents and grandchildren
The brand loyalty is not age-dependent: from this point of view, grandparents and grandchildren are similar to each other, ie the older and younger parents – the X and Y...
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