Tag "Aldi Süd"

Aldi: new discount offer strategy and distribution centre in the UK

In Germany, Aldi Nord and Sud will be offering branded products at reduced prices from their permanent ranges. Aldi used to limit these offers to temporary listed products or brands....

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Magazine: Supermarketisation vs. discountisation

In order to give new momentum to their sales increase, leading discount store chains have stepped on the path of supermarketisation: they started introducing elements formerly characteristic of supermarkets only....

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