Tag "AI"
AI is already knocking on the kitchen door
The new generation of Samsung household appliances can redefine the concept of kitchen with the help of AI. This article is available for reading in Trade magazin 2024/8-9 Thanks to...
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EU regulation on artificial intelligence published in July
On 12 July the EU’s AI Act was published, which is the world’s first truly comprehensive, sector-neutral legislation on artificial intelligence technology. This article is available for reading in Trade...
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SME development: the corporate use of artificial intelligence must be encouraged
The government’s priority goal is to improve the competitiveness of domestic SMEs, and for this the corporate use of artificial intelligence (AI) must be encouraged – said the Minister of...
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Dimensional change in banking: AI-based banks are coming
The next major transformation of the banking sector can be brought about by generative and agentic artificial intelligence (AI) technologies, emphasized Éva Hegedüs, President and CEO of Gránit Bank, at...
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Hungarian communication associations develop an AI code of standards
A new industry code of standards is being developed to ensure ethical and transparent regulation of the use of artificial intelligence (AI) by the Hungarian communications industry. The rapid development...
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Tech and track: the driving forces of FMCG dynamics
Several factors influence the Hungarian tracking market, such as technological development, for instance the spread of 4G and 5G, and the rise of Internet of Things (IoT) devices. This article...
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SPAR helps small farmers with AI-based app
SPAR Magyarország has further expanded its small producer partner programme: through the Regional Treasures initiative more than 600 new Hungarian products are now available in stores. This article is available...
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K&H and the University of Szeged enter into partnership
A research cooperation agreement signed in June between the University of Szeged and K&H Group seeks to better understand how natural human speech works. This article is available for reading...
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Caution against fraudsters is not enough, more is needed
The appearance of artificial intelligence in the toolbox of financial fraudsters has led to the fact that laymen can no longer trust what they see or hear, because it may...
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According to a survey, the majority in Hungary is open to artificial intelligence
The majority is open to artificial intelligence (AI) in Hungary, but few still use it; although the proportion of those who believe they know what artificial intelligence is is 79...
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Dutch retailer Albert Heijn fights food waste with AI recipes
Albert Heijn’s new Scan&Kook initiative allows users to get personalised recipes based on photos of food products. This article is available for reading in Trade magazin 2024/8-9 The generative AI-powered...
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“Employer Branding: the love affair of marketing and HR”…
In June the first joint Employer Branding Conference of the Hungarian Marketing Association (MMSZ) and Marketing Art was held. Trade magazin was the event’s media partner. This article is available...
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Overhead-reducing artificial intelligence: LG presented an exciting vision of the future at IFA
At the 2024 IFA exhibition, LG Electronics (LG) presented a vision of the future that makes smart homes not only more comfortable, but also more caring and rich in experience....
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SPAR Slovenia innovates with AI-generated advertising
SPAR Slovenia uses AI technologies to create and broadcast advertising videos for digital channels and instore holograms which highlight the company’s customer loyalty programme. AI-generated advertising video SPAR Slovenia launched...
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Tesco is introducing a new strategy to promote healthy eating
Tesco has developed an innovative strategy to promote healthy food in Britain using artificial intelligence (AI). The supermarket chain is experimenting with product placement in 30 of its busy Express...
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Business service centers are ushering in a new era with artificial intelligence
More than 200 business service centers (SSC – Shared Services Center) operate in our country, which face increasing challenges in the field of innovation. In accordance with the expectations of...
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AI could cause $1.6 trillion impact by 2030 — these retailers lead
Retailers stand to benefit from artificial intelligence, some more than others. The top 207 North American public retailers and restaurants could see nearly $1.6 trillion financial impact through the end...
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Lemon concert hall – Video of the day
According to what associations will the plans for future buildings (or anything else) be drawn up? This concert hall, for example, was inspired by a slice of lemon – the...
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Most domestic companies already use artificial intelligence
Artificial intelligence significantly increases the competitiveness of domestic companies – this is supported by the latest research of Magyar Termék Nonprofit Kft., which was conducted in August among companies using...
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IFA 2024: Samsung creates a connected world with its AI-based devices
Samsung presented today at the IFA 2024 conference to celebrate the 100th anniversary of the Berlin innovation exhibition to reinforce and continue to realize its vision of “AI for all”....
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This Christmas shoppers will be using technology to hunt for the best deals
In the 2023 Christmas season online sales are estimated to have reached USD 1.17tn globally, a 3% increase from the previous year. This article is available for reading in Trade...
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An important change is coming, companies should prepare now – the EU regulation on digital accessibility will enter into force in 2025
While the majority of companies are burning with the fever of artificial intelligence-based developments, the concept of digital equal opportunities continues to be pushed into the background, even though nearly...
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Greenwashing wouldn’t be enough today
According to the Consumer Goods Sustainability Report 2024 by Accenture, 85% of FMCG companies have sped up their sustainability efforts in response to changing consumer demands and regulatory pressure. This...
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Italy Leverages AI To Combat Counterfeiting Of Prosecco
Italian Mint (Istituto Poligrafico e Zecca Dello Stato) has joined forces with Microsoft Italia to combat the counterfeiting of renowned Italian sparkling wines, starting with Prosecco. The partnership will leverage...
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Most domestic companies already use artificial intelligence
Artificial intelligence significantly increases the competitiveness of domestic companies – this is supported by the latest research of Magyar Termék Nonprofit Kft., which was conducted in August among companies using...
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LG invests in startups dealing with artificial intelligence and deep technology
LG Electronics (LG) invests in startups specializing in artificial intelligence (AI) and deep technologies. (Enterprises working on deep technologies base their business models on new scientific research results and major...
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Tesco taps AI for hyper-personalised celeb marketing messages
Tesco is using AI to offer customers hyper-personalised video messages, with celebrities acting as spokespeople for community projects, as part of its Tesco Stronger Starts initiative. Developed by creative communications...
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Carrefour implements AI tool to combat food waste
Every day, Carrefour has to discount more than 40,000 items in its 83 largest stores in Belgium alone, purely because they are approaching their expiration dates. As this is hugely costly in...
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AI Film Fest is also brought to Berlin by BrandFestival
BrandFestival, one of the largest brand communication events in Central Europe, is opening a new chapter, as it entered into a close strategic partnership with AI Film Fest Amsterdam. One...
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AI is a multifaceted story
Artificial intelligence continues to be the most important topic in Silicon Valley, and companies view the new technology favorably, in which they make significant investments, and even base their operations...
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