Tag "AI"
This is how artificial intelligence became part of everyday life
Artificial intelligence (AI) has become an almost invisible part of everyday life, according to the Ipsos AI Monitor 2025 global survey and international research by EY. While the majority of...
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Dawn of a New Era: How Publishers Are Preparing for “Google Zero”
As Google reshapes its search interface and AI-powered engines gain traction, the traditional pathways to digital content are rapidly evolving. According to INMA’s latest analysis, the key to future success...
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AI could be the key to sustainable cost cutting
In recent years economic uncertainty has fundamentally changed the market conditions for retail: high inflation has entailedcost increases across the supply chain, forcing consumers to save and increasing competition. This...
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Artificial intelligence and religion – does it support or distance you?
Encountering religion and experiencing religion is no exception to the spread of artificial intelligence. Does it help young people turn to religion or not? Is the community experience damaged? What...
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Hungary trusts AI
As artificial intelligence (AI) increasingly impacts everyday life around the world, the vast majority of Hungarians already know the basics of the technology and trust that companies will use data...
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Are digital innovation regulations too strict?
The German Retail Federation (HDE) has called upon the new German government to push for innovation-friendly, pragmatic digital regulation in Brussels, as opposed to what it sees as an opaque...
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ChatGPT becomes more customer-friendly
OpenAI has recently updated the shopping features of ChatGPT to make it easier for consumers to search for, compare and buy products. This article is available for reading in Trade...
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AI vs. deepfake: the battle for digital credibility
Deepfake – fake images, videos and audio recordings generated by AI – is a growing concern in the online space. This article is available for reading in Trade magazin 2025/6-7....
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Hungarian software development company Bobcats Coding expands in the United States
Bobcats Coding, a Hungarian software development company founded in 2023 by Barbara Fazekas, Tamás Kökény and Barbara Varga-Baráth, closed its first business year with a revenue of more than 460...
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Lidl Switzerland Tests AI-based Solution For Managing Climate Data
Lidl Switzerland is testing an AI-supported tool that will help calculate and share CO2 emissions from products along the entire food value chain in a consistent manner. The pilot project,...
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We are afraid of humanoid robots
Bosch Tech Compass asked more than 1,000 Hungarian adults and found that three out of four people know about humanoid robot technology, but only 16% think it will have a...
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Carrefour launches its first AI-based solution in Spain
French retail chain Carrefour has chosen Spain to implement its first AI solution: the virtual assistant called AI.Carrefour is based on Gemini 2.0 technology and will initially support 3,000 employees....
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More and more retailers support communicating with AI
According to a recent survey by the German EHI Retail Institute, in the German-speaking world AI use in the communication of retail companies doubled in the last two years. This...
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Glovo Upgrades App To Offer Personalised Experiences
Glovo is revamping its app to offer more personalised experiences and smarter product discovery, featuring a new AI-powered gifting feature. The company is redesigning its homepage to be more adaptive,...
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The Dutch can cook using a virtual chef in the Albert Heijn app
Dutch supermarket chain Albert Heijn has added a new AI kitchen assistant feature to its app. This article is available for reading in Trade magazin 2025/6-7. In the Mijn AH...
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PepsiCo teams up with NotCo on NPD
The limited-edition launches include NotMayo Doritos, a plant-based mayonnaise with the Doritos Cheese flavour. PepsiCo has joined forces with Chile’s NotCo to launch products in the South American market. The companies...
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Google and German Retail Association Launch AI Training Initiative
Google and the German Retail Association (HDE) have announced a new joint initiative to improve AI skills in the retail sector. The programme aims to provide orientation in the complex...
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LG uses AI songs to spread the message of optimism
LG Electronics (LG) has launched a new global brand campaign, “Radio Optimism,” which aims to strengthen human connections and spread the message of optimism through shared musical experiences. The campaign...
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Spanish Eroski stays on course thanks to AI and private labels
Despite higher costs, supermarket group Eroski ended the quarter with higher profits. The market leader in the Basque Country and Galicia attributes this to promotions, private labels and data analysis....
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L’Oréal partners with NVIDIA to scale AI across beauty business
L’Oréal Groupe has partnered with NVIDIA to accelerate the use of AI across its beauty business. The collaboration will integrate NVIDIA’s AI Enterprise platform into L’Oréal’s operations to speed up...
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The future of travel: artificial intelligence could replace travel agents
Tourism is booming around the world, especially in Asia, where a growing middle class is spending more on leisure travel. According to a recent study by the Boston Consulting Group...
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Senior executives and users have sharply different opinions about the reliability of artificial intelligence – international survey
There is a sharp divergence in the views of senior executives and users on the trustworthiness of artificial intelligence. Whether it is data protection, accuracy or transparency, the average person...
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Schools have already started their spring break, but July will start with AI training for teachers
The certificates are already in the account, but the learning doesn’t stop – at least not for teachers. Nearly 1,000 teachers have already participated in Yettel’s digital education program, ProSuli,...
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NAK announces its large-company-startup program again
The National Chamber of Agriculture (NAK) is announcing the NAK TechLab large-company-startup program for the seventh time, the organization told MTI on last Tuesday. The National Chamber of Agriculture (NAK)...
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Trigo aims to combat shoplifting with AI and computer vision
Israeli provider of scanless store technologies Trigo is launching a solution that promises to detect possible cases of shoplifting using computer vision and AI. It uses CCTV cameras to anonymously...
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The age of cybercrime 2025: a new economic reality
The annual global cost of cybercrime could reach USD 14tn by 2028, warns Mastercard’s Cyber Insights 2025 report, which sheds new light on cybercrime: attackers operate in networks, use sophisticated...
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Introducing the AI Guide for Media and Marketing Communications
The first comprehensive Hungarian AI handbook was prepared in an exemplary collaboration between the most important domestic communication professional organizations. The document aims to offer practical guidance to any relevant...
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Deloitte: Artificial intelligence will transform the financial sector
Artificial intelligence (AI) is bringing about radical changes in the operation of financial services, especially the banking sector, by creating significant efficiency gains and new business opportunities, according to Deloitte’s...
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Conscious consumers, digital transformation: lessons learned on the FMCG market in 2024
This article is available for reading in Trade magazin 2025/6-7. In 2024 the FMCG sector showed modest growth for the second consecutive year, according to Euromonitor International’s “The World Market...
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“Smart” technology, brutal consumption – The hidden price of AI
The energy demand of artificial intelligence is growing faster than the technology itself: data centers are expanding, power grids are straining, and big tech companies are even planning nuclear power...
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