Tag "AI"
LG and Microsoft sign strategic agreement in AI field
LG has announced a strategic partnership with Microsoft at CES 2025, showcasing its vision for everyday life infused with AI services. LG Electronics (LG) has entered into a strategic partnership...
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Crisis resistance through AI and ESG
KPMG’s CEO Outlook 2024 survey reflects the views of more than 1,300 global companies, with annual revenues of at least USD 500m. 72% of CEOs are optimistic about global economic...
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Three-quarters of Hungarians are well-versed in AI, reveals Ipsos global survey
The Ipsos 2024 AI Monitor report provides a comprehensive picture of how people around the world and in Hungary relate to artificial intelligence (AI). While the majority trust that AI...
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Sustainability pays off
The EY 2024 Sustainable Value Study involved 520 sustainability leaders, including 50 Hungarian professionals. This article is available for reading in Trade magazin 2024/12-2025/01 EY’s study highlights: companies that prioritise...
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AI-Generated Ads May Have A Negative Effect On Consumer Perceptions
A new study by NIQ suggests that AI-generated advertisements could ‘dampen consumer perceptions’ about particular brands, with consumers viewing AI-driven ad content as more ‘annoying’, ‘boring’, and ‘confusing’ than traditional...
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Food Labels Should Indicate Whether Products Were Made Using AI, Say Consumers
Some 83% of consumers believe that food labels should state whether said products were made with the help of AI technology, a new survey has found. According to the survey,...
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Target launches generative AI gift finder
The Bullseye Gift Finder debuted with a focus on toys and provides shoppers with personalized product recommendations. Target on Friday (December 6) debuted its Bullseye Gift Finder, a generative AI-driven product...
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Alibaba launches AI design tool for U.S. sellers
U.S. retailers selling goods on the Alibaba e-commerce platform have a new solution designed to streamline photography and design with AI. Alibaba International has released Pic Copilot, an artificial intelligence...
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This is what we expect from artificial intelligence: we will be more efficient and have more fun
The Ipsos 2024 AI Monitor report provides a comprehensive picture of how people around the world and in Hungary relate to artificial intelligence (AI). While the majority trust that AI...
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Co-op uses AI to fight GBP 40m losses in the UK
British supermarket chain Co-op is using AI technology to detect offenders carrying hidden weapons or stolen goods, after costs from theft and fraud rose by 19% to GBP 39.5m in...
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EY Magyarország to launch pioneering new service with globally acknowledged managers
EY is launching a new service called AI Confidence, to provide an integrated approach for assisting companies in implementing AI solutions. This article is available for reading in Trade magazin...
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Intelligent robots: working for us, with us, instead of us
The exponential growth of the robot economy and technological development represent new opportunities, but also challenges for companies. So-called intelligent robots equipped with artificial intelligence can provide solutions to many...
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AI could have USD 1.6 thousand billion impact in North America by 2030
Retailers could benefit from the use of AI to varying degrees, according to the “2024 AI Readiness Index” of IHL Group. This article is available for reading in Trade magazin...
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Personal factor
Nowadays it often comes to my mind what certain experts say: university students have to acquire skills for jobs that don’t even exist yet. This article is available for reading...
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KPMG says companies should appoint a dedicated leader to lead AI transformation
There is no question that the application of advanced technologies, including generative artificial intelligence (GenAI), is becoming an important breakthrough for economies and companies. Companies must therefore appoint a responsible...
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KPMG: Who is responsible for the application of artificial intelligence at your company?
There is no question that the application of advanced technologies, including generative artificial intelligence (GenAI), is becoming an important breakthrough for economies and companies. Companies must therefore appoint a responsible...
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EHI: AI is revolutionising retail
According to a new study by EHI, there is great potential in using generative AI in retail trade. This article is available for reading in Trade magazin 2024/11 IT consultancy...
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AI handbook for the communications industry to be published
Domestic trade organisations, including MAKSZ, MMSZ and MLE have teamed up under the leadership of Nikolett Blaskó to draft an industry code of practice for AI use. This article is...
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Mondelēz uses AI to personalise marketing
Mondelēz is launching a new platform to improve its global marketing capabilities and better leverage consumer trends through the widespread use of AI technology. This article is available for reading...
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Shelf space restructuring at Tesco in the UK
Tesco is using AI technology to expand its range of healthy, convenient snacks and meals at more prominent points in its stores. This article is available for reading in Trade...
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The AI-revolution is yet to come
40% of companies are just getting to grips with the business potential of AI technology. This article is available for reading in Trade magazin 2024/11 Although three quarters of firms...
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Alibaba launches new AI-based search engine for SMEs
Alibaba International has unveiled the beta version of its AI-based global b2b search engine for small and medium-sized retailers and customers, called Accio. This article is available for reading in...
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Majority of shoppers use generative AI without realising it
According to a new study, 71% of consumers in the US are unaware that they are using generative AI while shopping online. This article is available for reading in Trade...
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AI for increasing customer loyalty
According to a recent survey, companies in the retail sector are increasingly using AI technology to strengthen customer loyalty. This article is available for reading in Trade magazin 2024/12-2025/01. Every...
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Below average AI use at work by Hungarians
Hungarian workers are less likely to use AI for work and personal purposes than the global average, according to a joint survey of more than 150,000 employees in 188 countries,...
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Chinese retailers see AI as the future of boosting sales
According to a new survey by Bain & Company, the Chinese e-commerce sector is increasingly adopting AI technology to improve efficiency and boost sales. This article is available for reading...
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Perplexity now competes with the biggest players
AI-powered search engine Perplexity’s shopping assistant, launched in the US, not only allows product search and comparison, but also instant shopping. This article is available for reading in Trade magazin...
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Using AI in food marketing requires a conscious strategy
In the competition for market share, those companies have the best chances that can tune in to consumer needs the best and act the fastest to satisfy them. The pace...
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Well-used artificial intelligence saves us time and money
The Christmas season can be joyful, but it can also be financially stressful. Spending on gifts, festive meals and travel can easily exceed your budget if you don’t plan carefully....
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AI in the clouds: artificial intelligence is transforming aviation before our eyes
Airlines and airports are already using a number of AI-based solutions in the areas of fuel optimization, air traffic control, on-board service or vehicle maintenance. However, the sky is the...
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