SPAR University Teams Up With EasyToys In The Netherlands
Selected SPAR outlets in universities and colleges in the Netherlands are offering sex toys from EasyToys, according to media reports.
The initiative is part of a collaboration between SPAR University and EasyToys to break the taboo of sex toys, according to a report in the online publication Foodclick.nl.
Young people aged between 16 and 25 are having less sex than before, according to recent research, but that does not mean that their needs have disappeared, the partners added.
Partnership
Currently, five SPAR University stores in the Netherlands are offering EasyToys: Utrecht University, Erasmus University Rotterdam, Vrije Universiteit Amsterdam, and the TUs of Delft and Eindhoven.
If the initial roll-out proves successful, the partners plan to expand the collaboration to more stores.
The online publication quoted Martijn ten Berge, chief growth officer at SPAR University, as saying, “At SPAR University, we want to offer a relevant and inclusive range for our target group: the student.”
The range offered includes best-selling products from EasyToys, as well as condoms, lubricants, and a gift set.
ESM
Related news
SPAR Netherlands university retailer to open stores on university campuses in Arnhem and Nijmegen
In collaboration with Compass Group Netherlands, SPAR Netherlands’ university retailer…
Read more >Dutch Retailer Jumbo Launches Plant-Based Yoghurt From Local Soy
Dutch retailer Jumbo has launched three plant‐based yoghurt SKUs made…
Read more >Amazon introduces Easy Ship in Europe
Online marketplace Amazon is introducing a shipping solution called Easy…
Read more >Related news
OKSZ: margin is not profit!
The international food retailer member companies of the National Trade…
Read more >Viktor Orbán on Kossuth Radio: traders cannot add more than 10 percent to the purchase price
Traders cannot add more than 10 percent to the purchase…
Read more >GKI Analysis: Why are food prices constantly rising?
In recent times, the rise in the prices of basic…
Read more >