Alexandra Szentkirályi: the government will oblige large food retail chains to announce promotions

Alexandra Szentkirályi said: the improvement in the inflation data is already visible thanks to the government’s measures, but the cabinet decided to introduce a new instrument in order to reduce prices after examining Greek and French examples.

Basic foods are divided into 20 categories, such as poultry, cheese or bread, pastries, vegetables, fruit and cold cuts. The affected commercial units must offer one freely chosen product in all categories at least ten percent cheaper than the lowest price experienced in the 30 days preceding the promotion, he explained.

Products must be selected for promotions weekly. The promotion cannot apply to a product with a price stop. The measure is expected to affect food chains with significant sales revenue, it does not apply to the smallest stores, the government spokesman said.